# Plant-Powered Food Halls Saluhall is a New Dining Concept by IKEA's Parent Company By Laura McQuarrie | Published 2022-12-13 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/saluhall References: [vegnews](https://vegnews.com/2022/12/ikea-plant-based-food-hall)  From meatballs to hot dogs and ice cream, [IKEA](https://www.trendhunter.com/trends/plantbased-food-range) offers all sorts of vegan and vegetarian-friendly food options, and Saluhall is a new dining concept from [Ingka Group](https://www.trendhunter.com/trends/restaurant-meal-prices) (IKEA's parent company) that shares Nordic street food with a menu that's 80% plant-based. The menus will be built around the four pillars of Nordic street food (bread, beer, burgers, and ice cream) and the experience offers flexible food choices and a sense of togetherness. Saluhall's entirely beef-free food hall concept is in development in several locations, including Changsha, China; Gurugram, India; and San Francisco, CA. This food hall concept is set to evolve over time with the aim of becoming a 100% [plant-based food hall](https://www.trendhunter.com/trends/plantbased-supermarket). ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 45% | Activity: 68% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Plant-based Dining:** The trend towards plant-based dining is disrupting the food and beverage industry and creating opportunities for innovative menus and dining concepts. - **Food Hall Revolution:** The popularity of food halls is revolutionizing the way people dine, creating opportunities for new concepts and collaborations between food vendors. - **Sustainable Eating:** The focus on sustainable eating is a growing trend, creating opportunities for plant-based and eco-friendly dining concepts. ### Industries Being Reshaped - **Food and Beverage:** The food and beverage industry is being disrupted by the trend towards plant-based dining and innovative food hall concepts. - **Retail:** Retailers, such as IKEA's parent company, are exploring new dining concepts as a way to enhance the customer experience and drive foot traffic to their physical stores. - **Hospitality:** The hospitality industry is embracing the plant-based dining trend, as more consumers are seeking out eco-friendly and sustainable options when dining out. ## Related on Trend Hunter - [Decor Retailer Food Ranges](https://www.trendhunter.com/trends/plantbased-food-range.md) - [In-Store Food Concepts](https://www.trendhunter.com/trends/ikeas.md) - [Globally Inspired Meatball Menus](https://www.trendhunter.com/trends/all-around-menu.md) - [Vegan Chicken Menu Expansions](https://www.trendhunter.com/trends/ikea-4.md) - [Plant-Based Retailer Cafeteria Sausages](https://www.trendhunter.com/trends/this-isnt-pork-sausages.md) - [Plant-Based Printed Meatballs](https://www.trendhunter.com/trends/printed-meatballs.md) - [Swedish Plant-Based Minced Proteins](https://www.trendhunter.com/trends/world-wise.md) - [Plant-Based Meatball Trees](https://www.trendhunter.com/trends/veggieball-christmas-tree.md) - [Pop-Up Plant-Based Food Stalls](https://www.trendhunter.com/trends/foodservice-concept.md)