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# Summer-Ready Salt-Free Seasonings
Spiceology Embraces the No-Salt Spice Concept with New Additions

By Kalin Ned | Published 2021-07-12 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/saltfree-seasoning
References: [spiceology](https://spiceology.com/salt-free-seasonings/)

[Spiceology](https://www.trendhunter.com/trends/plantbased-seasoning) is on a mission to prove that salt-free seasoning does not sacrifice great flavor. Backed by research and collaboration with registered dietitian nutritionists, rigorous testing, and chef-created innovative flavors that prioritize a healthy diet, Spiceology proves to be successful in pursuing this goal.

The new additions to Spiceology’s unforgettably flavorful salt-free seasonings include a Buffalo Wing Seasoning (which is suitable for both meat dishes, as well as vegetarian ones), a Loaded Baked Taters Seasoning (ideal for all potato-related creations), an Unsalted Caramel Seasoning (which is perfect for desserts, as well as breakfast and grilling), and a Fryless Chicken Seasoning.

For any purchase of the salt-free seasoning collection, Spiceology will donate up to 15% of the price to support the [American Heart Association's](https://www.trendhunter.com/trends/spicin-foods) Life is Why campaign and the [National Kidney Foundation's](https://www.trendhunter.com/trends/always-discreet1) efforts to help people live healthier lives.

Image Credit: Spiceology

## Trend Insights (Trend Hunter)

- Score: 6.3/10
- Popularity: 91% | Activity: 87% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Why This Trend Is Growing

- **Salt-free Seasonings:** The demand for healthier seasoning options without sacrificing flavor presents an opportunity for food companies to create innovative salt-free seasoning products.
- **Collaboration with Registered Dietitian Nutritionists:** Collaboration between food companies and registered dietitian nutritionists can lead to the creation of healthier food products and provide a competitive edge in the market.
- **Social Responsibility:** Supporting social causes like the American Heart Association's Life is Why campaign and the National Kidney Foundation's efforts can improve a company's reputation and attract socially responsible customers.

### Industries Being Reshaped

- **Food and Beverage:** Food companies can embrace the trend of salt-free seasonings and collaborate with registered dietitian nutritionists to create innovative and healthier food products.
- **Health and Wellness:** Health and wellness companies can support social causes like the American Heart Association's Life is Why campaign and the National Kidney Foundation's efforts to attract socially responsible customers.
- **Nonprofit:** Nonprofit organizations like the American Heart Association and National Kidney Foundation can collaborate with food companies to promote healthier food options and raise awareness of healthy eating habits.

## Related on Trend Hunter

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- [Functional Table Seasonings](https://www.trendhunter.com/trends/table-seasonings.md)
- [Better-For-You Spice Blends](https://www.trendhunter.com/trends/superfood-sprinkle.md)
- [Kid-Friendly Gourmet Seasonings](https://www.trendhunter.com/trends/gustus-vitae-kids-menu.md)
- [Nutrient-Enhanced Spices](https://www.trendhunter.com/trends/nutrientenhanced-spice.md)
- [Seaweed-Based Seasonings](https://www.trendhunter.com/trends/oceans-balance.md)
- [Plant-Based Meal Seasoning Products](https://www.trendhunter.com/trends/bosh-seasonings.md)
- [Essential Spice Starter Kits](https://www.trendhunter.com/trends/essential-spice.md)
