# Frozen Brownie Cookie Treats Entenmann's Brownie Cookie Salted Caramel Ice Cream Sandwich is Tasty By Michael Hemsworth | Published 2023-04-12 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/salted-caramel-ice-cream-sandwich References: [foodbev](https://www.foodbev.com/news/entenmanns-launches-line-of-ice-cream-sandwiches/) & [entenmanns](https://www.entenmanns.com/en)  The [Entenmann's](https://www.trendhunter.com/trends/turkey-hill-and-entenmanns) Brownie Cookie Salted Caramel Ice Cream Sandwich has been created in partnership with the [Sorrisa Group](https://www.trendhunter.com/trends/entenmanns-ice-cream-sandwiches) as part of a range of specialty frozen treats. The treat features a set of brownie-like cookies with a slice of salted caramel ice cream in the middle to achieve a sweet, complex flavor profile that rivals high-end varieties on the market. The ice cream sandwich features 180-calories per serving and comes with four to a box to make them a great midweek dessert for consumers with a sweet tooth. CEO of Sorrisa Group Sam Jaafar commented on the Entenmann's Brownie Cookie Salted Caramel Ice Cream Sandwich and range saying, "Our mission at Sorrisa Group is to leverage our expertise in novelty frozen treats to develop and deliver never-seen-before food products to consumers. We are excited to help the iconic Entenmann’s brand bring its iconic flavors to life in a unique format that can be enjoyed on any occasion.” ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 44% | Activity: 56% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Specialty Frozen Treats:** Opportunity to innovate on frozen treats by creating unique flavors and formats. - **Gourmet Ice Cream Sandwiches:** Opportunity to develop high-end ice cream sandwiches using premium ingredients and unique flavor combinations. - **Low-calorie Desserts:** Opportunity to create low-calorie desserts for health-conscious consumers looking for indulgent treats without the guilt. ### Sectors Adopting This - **Food Manufacturing:** Innovative companies can disrupt the food manufacturing industry by creating unique, high-quality frozen treat products. - **Grocery Retail:** Grocery retailers can differentiate themselves by offering unique and premium frozen treat options. - **Specialty Food Stores:** Specialty food stores can cater to health-conscious consumers by offering a range of low-calorie dessert options. ## Related on Trend Hunter - [Brownie-Based Ice Cream Sandwiches](https://www.trendhunter.com/trends/entenmanns-ice-cream-sandwiches.md) - [Snack Cake Ice Creams](https://www.trendhunter.com/trends/turkey-hill-and-entenmanns.md) - [Dipped Cookie Sandwiches](https://www.trendhunter.com/trends/dipped-cookie-sandwiches.md) - [Frozen Snack Cake Sandwiches](https://www.trendhunter.com/trends/little-debbie-ice-cream-sandwiches.md) - [Frozen Dessert Sandwiches](https://www.trendhunter.com/trends/cookie-dough-ice-cream-sandwich.md) - [Squarish Soft-Baked Cookies](https://www.trendhunter.com/trends/big-chunk-soft-baked-cookies.md) - [Ice Cream-Inspired Brownies](https://www.trendhunter.com/trends/cookies-creme-brownies1.md) - [Hybrid Brownie Ice Creams](https://www.trendhunter.com/trends/brookie-ice-cream.md) - [Snacking-Friendly Frozen Brownie Treats](https://www.trendhunter.com/trends/brookies-cream-peaces.md)