# Vegan Easter Chocolates H!P's Salted Caramel Easter Egg is Flavor-Packed and Sustainable By Colin Smith | Published 2022-03-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/salted-caramel-easter-egg References: [hipchocolate](https://hipchocolate.com/collections/all-chocolate/products/salted-caramel-oat-milk-easter-egg)  '[H!P](https://www.trendhunter.com/trends/hp-easter-eggs),' also known as 'Happiness in Plants,' has debuted the 'Salted Caramel Easter Egg' chocolate in time for the Easter holiday season. This chocolate egg is a dairy-free, sustainable alternative to traditional Easter chocolates. While each vegan chocolate egg is individually wrapped in foil, both the foil and the cardboard box the eggs come in are 100% recyclable. The H!P Salted Caramel Easter Egg also has approximately [30% less sugar](https://www.trendhunter.com/trends/special-edition-easter-boxes) and 41% more cocoa than regular chocolate eggs, meaning it is both bursting with flavor and partially better for you. The salted caramel flavor was selected for the chocolate egg because, according to H!P's founder, "Salted Caramel is our bestselling H!P bar flavor." Consumers can purchase H!P Salted Caramel Easter Eggs in boxes of 150g for approximately $8.70 USD online at H!P's website. Image Credit: H!P ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 63% | Activity: 65% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Sustainable Easter Chocolates:** Opportunity for companies to develop eco-friendly and sustainable alternatives to traditional Easter chocolates. - **Vegan Chocolates:** Opportunity for companies to develop dairy-free and plant-based chocolate products for health-conscious consumers. - **Low-sugar Chocolate:** Opportunity for companies to create healthier chocolate products with less sugar and more cocoa. ### Who This Affects Most - **Food and Beverage:** Companies in the food and beverage industry can develop sustainable, vegan, and low-sugar chocolate products to meet the demands of health-conscious and environmentally conscious consumers. - **Packaging:** Opportunity for packaging companies to create 100% recyclable packaging for eco-friendly chocolate products. - **E-commerce:** E-commerce companies can market and sell sustainable, vegan, and low-sugar chocolate products online to reach a wider audience of health-conscious consumers. ## Related on Trend Hunter - [Plant-Based Easter Chocolate Ranges](https://www.trendhunter.com/trends/hp-easter-eggs.md) - [Artisan Flavor Easter Chocolates](https://www.trendhunter.com/trends/happi-easter-eggs.md) - [Vegan-Friendly Chocolate Eggs](https://www.trendhunter.com/trends/salted-caramel-chocolate-egg.md) - [Dairy-Free Viral Chocolate Eggs](https://www.trendhunter.com/trends/happi-pistachio-crunch-easter-egg.md) - [Vegan-Friendly Easter Chocolate Products](https://www.trendhunter.com/trends/happi-easter-products.md) - [Sustainable Easter Chocolate Packaging](https://www.trendhunter.com/trends/happi-1.md) - [Luxurious Eco-Friendly Easter Treats](https://www.trendhunter.com/trends/luxury-giant-milk-chocolate-egg.md) - [Easter Egg-Inspired Chocolate Bars](https://www.trendhunter.com/trends/happi-easter-egg-bars.md) - [Plant-Based Easter Chocolates](https://www.trendhunter.com/trends/moo-free-easter-eggs.md)