# Collaboration Racer-Inspired Eyewear The SALT. x Radford Sunglasses Come in Two Designs By Michael Hemsworth | Published 2023-05-19 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/salt-x-radford-sunglasses References: [blessthisstuff](https://www.blessthisstuff.com/stuff/wear/eyewear/salt-x-radford-sunglasses/) & [saltoptics](https://saltoptics.com/collections/home-new/products/salt-x-radford-rs-500-bsas) The [SALT](https://www.trendhunter.com/trends/sea-salt-bergamot). x Radford sunglasses are a [collaboration range of eyewear styles](https://www.trendhunter.com/trends/waiting-for-the-sun-x-percival) created to celebrate some of the most iconic moments from the history of racing and provide wearers with a way to maintain their everyday cool. The sunglasses include the RS-500 and RS-600, which are inspired by Steve McQueen and Paul Newman, and are characterized by their round or square lenses. The sunglasses are crafted with [aerospace-grade Japanese titanium](https://www.trendhunter.com/trends/westy-king-sunglasses) for the frames along with CR-39 polarized lenses to deliver impressive protection from glare and optimized visual clarity. The SALT. x Radford sunglasses are available now from the brand for $750 per pair and come packaged in a luxe leather carrying case for storage. The sunglasses come in four color options each. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 52% | Activity: 25% | Freshness: 15% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### What Makes This Trend Stand Out - **Racing-inspired Eyewear:** There is an opportunity to create a range of eyewear styles inspired by the racing industry and the drivers themselves. - **Aerospace-grade Materials in Eyewear:** There is a disruptive innovation opportunity to bring high-performance materials such as Japanese titanium into the eyewear industry to improve durability and functionality. - **Luxury Eyewear Packaging:** An opportunity exists to enhance the overall experience of purchasing eyewear by creating luxe packaging options that add value for the customer. ### Sectors Adopting This - **Eyewear:** The eyewear industry can benefit from incorporating high-performance materials and racing-inspired designs into their products, offering customers more durable and unique options. - **Luxury Goods:** The luxury goods industry has an opportunity to expand into the eyewear market by creating high-end, designer eyewear and packaging that appeals to affluent consumers. - **Sports and Racing:** The sports and racing industry can collaborate with eyewear brands to create limited edition collections that celebrate iconic moments and personalities from their industry, offering fans an opportunity to own a piece of history. ## Related on Trend Hunter - [High-Performance Automotive Glasses](https://www.trendhunter.com/trends/randolph-x-shelby.md) - [Advanced Co-Branded Sunglasses](https://www.trendhunter.com/trends/rimowa-x-mykita.md) - [Automotive-Inspired Sunglasses](https://www.trendhunter.com/trends/randolph-driveworks.md) - [Sculpted Sport Eyewear](https://www.trendhunter.com/trends/junya-racer.md) - [Metallic Sports Car Sunglasses](https://www.trendhunter.com/trends/porsche-design-p8954.md) - [QSR Eyewear Capsules](https://www.trendhunter.com/trends/kfc-x-shady-rays.md) - [Sportscar-Inspired Eyewear](https://www.trendhunter.com/trends/iconic-curved-p8952.md) - [Collaborative Summertime Sunglasses](https://www.trendhunter.com/trends/jins-x-snow-peak.md) - [70s-Style Sport Sunglasses](https://www.trendhunter.com/trends/sunski-strada.md)