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# Creamy Hybrid Salsas
Borden Creamy Salsa Combines Fresh Salsa and Sour Cream

By Laura McQuarrie | Published 2020-11-23 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/salsa-and-sour-cream
References: [prnewswire](https://www.prnewswire.com/news-releases/borden-heats-up-the-dairy-section-with-new-creamy-salsa-301178476.html) & [bordendairy](http://www.bordendairy.com/borden-creamy-salsa)

Borden Creamy Salsa combines the vibrant flavors of fresh, authentic salsa with real light sour cream, creating a flavorful dip that can be enjoyed on many different occasions—especially as an alternative to [chunky salsa](https://www.trendhunter.com/trends/green-mountain-gringo). Available in varieties like Fire Roasted Creamy Salsa, Hot Creamy Salsa and Mild Creamy Salsa, the products help to enhance everything from chips to weeknight meals. Each of the [hybrid sour cream salsas](https://www.trendhunter.com/trends/deans-dip) comes in a 12-ounce container and as National Sales and Marketing Director Mike Arsenault says, "Borden Creamy Salsa is a truly unique product offering, with no other salsa/sour cream combination currently offered on a wide scale."

With the Hot Creamy Salsa and its well-balanced pepper and spice, the smoky Fire Roasted Creamy Salsa and the Mild Creamy Salsa, there's something for everyone.

Image Credit: Borden Dairy Company

## Trend Insights (Trend Hunter)

- Score: 0.4/10
- Popularity: 1% | Activity: 2% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Creamy Salsa Hybridization:** Food companies can explore combining multiple products and flavours to create a new experience for customers, as demonstrated by the creamy salsa hybrid by Borden.
- **Flavor Innovation:** Companies can experiment with different flavor combinations to create new products and cater to consumers looking for new taste sensations.
- **Sour Cream Integration:** Incorporating sour cream into different types of dips and sauces can create a rich and creamy product that sets them apart from competitors.

### Sectors Adopting This

- **Food and Beverage:** Food and beverage companies can take cues from Borden's new hybrid product to create unique and appealing products.
- **Convenience Stores:** Convenience stores can offer Borden's creamy salsas as an easy-to-grab snack option for customers.
- **Restaurant Industry:** Restaurants can experiment with different flavors and textures of dips and sauces to enhance their dishes and provide customers with novel experiences.

## Related on Trend Hunter

- [Traditional Refrigerated Salsas](https://www.trendhunter.com/trends/traditional-refrigerated-salsa.md)
- [Artisan-Quality Salsa Snacks](https://www.trendhunter.com/trends/fire-roasted-salsas.md)
- [Spicy Pepper-Infused Cheeses](https://www.trendhunter.com/trends/borden-cheese-flavor-sensations.md)
- [Latin Cuisine Foodservice Salsas](https://www.trendhunter.com/trends/la-mexicana-roasted-salsa.md)
- [Sour Cream-Based Dip Products](https://www.trendhunter.com/trends/daisy-dips.md)
- [Sour Cream Frozen Desserts](https://www.trendhunter.com/trends/sour-creami-ice-cream.md)
- [Restaurant-Ready Salsa Ranges](https://www.trendhunter.com/trends/charred-salsas.md)
- [Meaty Cheese Salsa Dips](https://www.trendhunter.com/trends/members-mark-salsa-con-queso.md)
- [All-Natural Restaurant-Quality Salsas](https://www.trendhunter.com/trends/green-mountain-gringo.md)