# Seasoned Salmon Skin Snacks Irvins' Salted Egg Salmon Skin Snack is Flavored with Salted Duck Yolk By Laura McQuarrie | Published 2021-04-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/salmon-skin-snack References: [forbes](https://www.forbes.com/sites/annakang/2020/12/11/irvins-wants-to-bring-salted-egg-chips--salmon-skins-to-a-store-near-you/?sh=49342d063bf9) & [eatirvins.world](https://eatirvins.world/) Irvins' Salted Egg Salmon Skins are said to be full of rich, salty and crunchy flavors, all thanks to the brand seasoning its snacks with [salted duck egg yolk](https://www.trendhunter.com/trends/pickled-quail-eggs). This is a popular practice in countries like Indonesia, China and Singapore, and the brand's addictive products are now making an impact around the world. With the brand's products selling across Asia, the brand is winning over American consumers, who are quickly becoming fans of the salted egg flavor. The snacks can be purchased online via the brand's [D2C](https://www.trendhunter.com/trends/pop-sol) site and they are shipped nationwide. The brand's Salted Egg Salmon Skins join other products from Irvins like Salted Egg Potato Chips, Salted Egg Cassava Chips and the Salted Egg Crunchy Roll. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 45% | Activity: 60% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Salted Egg Snacks:** The popularity of salted egg snacks from Irvins' in Asia is now making an impact around the world, indicating potential for new products and experiences. - **Seaweed Snacks:** The use of seaweed as a base for snack products builds on the trend of healthy, plant-based alternatives to traditional snack foods. - **Flavored Potato Chips:** The success of Irvins' Salted Egg Potato Chips points to a demand for unique and boldly flavored potato chip options. ### Industries Being Reshaped - **Snack Foods:** The rise of unique and flavorful snack options like Irvins' Salted Egg Salmon Skins points to an opportunity for disruptive innovation in the snack foods industry. - **E-commerce:** The availability of Irvins' products through their D2C site showcases the potential for e-commerce in the snack industry, particularly in reaching a global audience. - **Food Service:** The popularity of Irvins' snack products indicates potential for feature offerings within restaurants, hotels and other food service organizations looking to offer unique and flavorful snack options to their customers. ## Related on Trend Hunter - [Wasabi Salmon Skin Chips](https://www.trendhunter.com/trends/wasabi-ginger.md) - [Salmon Bacon Strips](https://www.trendhunter.com/trends/secret-island-salmon-bacon.md) - [Fish-Based Snacking Sets](https://www.trendhunter.com/trends/salmon-stackers.md) - [Salmon Protein Sticks](https://www.trendhunter.com/trends/salmon-snack-sticks.md) - [Wild-Caught Salmon Nuggets](https://www.trendhunter.com/trends/salmon-nuggets.md) - [Crispy Chicken Skin Snacks](https://www.trendhunter.com/trends/goldspice-chicken-skin.md) - [Flavor-First Fish Bites](https://www.trendhunter.com/trends/crunchy-fish-bites.md) - [Elevated Salmon-Based Products](https://www.trendhunter.com/trends/secret-island-salmon.md) - [Imitation Crabstick Chips](https://www.trendhunter.com/trends/snacks.md)