# AI-Powered Beauty Kiosks Sally Beauty is Enhancing the In-Store Experience with ColorView AI Tech By Laura McQuarrie | Published 2019-11-05 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/sally-beauty-kiosk References: [prnewswire](https://www.prnewswire.com/news-releases/sally-beauty-expands-color-before-you-commit-colorview-ai-technology-to-mobile-app-and-to-in-store-experience-in-500-locations-nationwide-300951937.html) & [sallybeautyholdings](http://www.sallybeautyholdings.com) Committing to a new hair color can be an experience that requires a leap of faith but Sally Beauty is helping to make shoppers feel secure about their decisions with new in-store beauty kiosks and an app experience powered by artificial intelligence. With its ColorView AI Technology, Sally Beauty invites people to "color before you commit" and virtually try on a hair color before they even purchase a product. ColorView helps consumers refine their preferences and goals, and determines suggested shades that can be tried on with augmented reality in real-time. With facial recognition, facial mapping and real-time biometric tracking, the technology creates an experience that's life-like, giving consumers a realistic idea of what it might be like to use products from brands like [Arctic Fox](https://www.trendhunter.com/trends/semipermanent-hair-colors), [Wella](https://www.trendhunter.com/trends/walmart-beauty-virtual-tryon) and [Good Dye Young](https://www.trendhunter.com/trends/the-good-hour-shower-jelly). ## Trend Insights (Trend Hunter) - Score: 6.8/10 - Popularity: 98% | Activity: 97% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Virtual Try-on Technology:** The use of augmented reality and facial recognition technology to allow consumers to virtually try on products before purchase, leading to higher customer satisfaction and reduced product returns. - **Artificial Intelligence-powered Applications:** The integration of AI technology into retail beauty applications, leading to personalized recommendations and an enhanced customer experience. - **Real-time Biometric Tracking:** The use of biometric tracking in beauty kiosks, allowing for personalized product recommendations based on a consumer's individual features, leading to increased sales and customer loyalty. ### Sectors Adopting This - **Retail Beauty:** The use of AI and virtual try-on technology in beauty retail, leading to a more immersive shopping experience and increased sales. - **Augmented Reality:** The integration of AR technology in beauty kiosks and applications, leading to a more personalized and interactive experience for customers. - **Artificial Intelligence:** The use of AI technology in retail applications, leading to data-driven insights, personalized recommendations and an improved customer experience. ## Related on Trend Hunter - [Digitized Hair Consultations](https://www.trendhunter.com/trends/sally-beauty-1.md) - [AR Retailer Haircare Experiences](https://www.trendhunter.com/trends/walmart-beauty-virtual-tryon.md) - [Virtual Hairstyle Previews](https://www.trendhunter.com/trends/ai-hairstyleapp.md) - [Digital Hair Color Consultations](https://www.trendhunter.com/trends/licensed-colorist-ondemand.md) - [AI-Powered Color Solutions](https://www.trendhunter.com/trends/aipowered-color-solutions.md) - [AI Beauty Assistants](https://www.trendhunter.com/trends/sephora-chatbot.md) - [AI-Assisted Beauty Agents](https://www.trendhunter.com/trends/ai-agent-madi.md) - [AI-Generated Nail Polishes](https://www.trendhunter.com/trends/blank-beauty.md) - [AI-Generated Hair Color Solutions](https://www.trendhunter.com/trends/refa-ai-color-recipe-pro.md)