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# Drinkable Lettuce
Salad Water Makes Staying Healthy Taste Green

By Cool Hunter | Published 2006-02-19 | Unique
Source: Trend Hunter, https://www.trendhunter.com/trends/salad-flavoured-water
References: [uniquedaily](http://www.uniquedaily.com/articles/TMSPTCFJJ.html)

Ever find yourself thirsty and craving the taste of salad? Me neither. But if you were, you would want to get some [canned Water Salad](https://www.trendhunter.com/trends/wenlock-spring). It's the latest peculiar beverage found only available in Japan… Imagine, the [taste of a salad](https://www.trendhunter.com/trends/summer-salad1) next time you find yourself looking for a refreshing glass of water. Awkward.

**Implications** - As food safety concerns become paramount, consumers are looking for alternative ways to intake [minerals and vitamins](https://www.trendhunter.com/trends/convenient-nutrientpacked-drink). Innovative canned and packages foods reflect a nuclear-age concern over sterility and cleanliness. This also influences packaging and the ability for in-store consumers to purchase a product without seeing what it really looks like. This can translate into clean and colourful packaging that is easy for the eye to digest.

## Trend Insights (Trend Hunter)

- Score: 6.8/10
- Popularity: 99% | Activity: 97% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Inventions](https://www.trendhunter.com/inventions)

## Key Themes

### Why This Trend Is Growing

- **Alternative Food Intake:** Consumers are seeking innovative ways to intake minerals and vitamins, opening opportunities for canned and packaged foods.
- **Food Safety Concerns:** Nuclear-age concerns over sterility and cleanliness drive the demand for clean and colorful packaging that is visually appealing.
- **In-store Packaging:** In-store consumers are increasingly willing to purchase products without seeing the actual appearance, creating opportunities for clean and eye-catching packaging.

### Industries Being Reshaped

- **Food Packaging:** The food packaging industry can explore clean and colorful packaging solutions to cater to consumers' demand for alternative food intake.
- **Canned and Packaged Foods:** The canned and packaged foods industry can capitalize on the trend of seeking innovative ways to intake minerals and vitamins.
- **Retail:** Retailers can benefit from creating visually appealing and eye-catching packaging options to meet consumers' expectations of cleanliness and sterility.

## Related on Trend Hunter

- [Carbon-Neutral Drinkable Salads](https://www.trendhunter.com/trends/future-salad.md)
- [Carbon-Neutral Drinkable Greens](https://www.trendhunter.com/trends/future-salad-kids.md)
- [Liquid Salad Supplements](https://www.trendhunter.com/trends/liquid-salad.md)
- [Organic Savory Spritzers](https://www.trendhunter.com/trends/savory-spritzers.md)
- [Savory Vegetable Beverages](https://www.trendhunter.com/trends/vegetable-beverages.md)
- [Free-From Salad Products](https://www.trendhunter.com/trends/grow-up-farms-unbeleafable.md)
- [Cold Ramen Drinks](https://www.trendhunter.com/trends/drinkable-ramen.md)
- [Green Bean Beverages](https://www.trendhunter.com/trends/green-bean-casserole-sparkling-water.md)
- [Daily Greens Drinks](https://www.trendhunter.com/trends/daily-greens-drink.md)
