# Diabetes Awareness Campaigns Salad and Go is Fundraising for Diabetes for One Month By Colin Smith | Published 2022-05-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/salad-and-go-fundraising-campaign References: [qsrmagazine](https://www.qsrmagazine.com/news/salad-and-go-builds-awareness-american-diabetes-association) & [saladandgo](https://www.saladandgo.com/menu/texas/)  In a new [Salad and Go](https://www.trendhunter.com/trends/four-limitedtime-fall-offerings) fundraising campaign the better-for-you restaurant announced its partnership with the [American Diabetes Association](https://www.trendhunter.com/trends/american-diabetes-association). Throughout the month of May, all customers that attend Salad and Go restaurant locations will be given the opportunity to donate a small amount of money. At the end of the month, Salad and Go will match 10% of the total amount donated by its customers, plus an additional $5,000 USD regardless of the total. Salad and Go and the American Diabetes Association noted that donations in Arizona will go to AZDA, while donations in Texas will go toward [Camp New Horizons](https://www.trendhunter.com/trends/camp-meeker). Both the AZDA and Camp New Horizons work to provide opportunities for children to get out and get active through events such as summer camps and after-school activities. Image Credit: Shutterstock ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 15% | Activity: 33% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Fundraising Campaigns for Social Causes:** Businesses can benefit by associating their products and services with social causes, creating brand loyalty while helping out the community. - **Charitable Donations:** By giving the option of charitable donations through shopping or dining, businesses can showcase social responsibility and increase customer engagement. - **Corporate Social Responsibility:** Implementing a Corporate Social Responsibility program can not only help surrounding communities but also improve business performance and employee morale. ### Who This Affects Most - **Restaurants:** Restaurants can create social impact by aligning their brand with meaningful social causes such as diabetes awareness and by using their financial power to support various organizations. - **Non-profit Organizations:** Non-profit organizations can partner with businesses to create mutually beneficial campaigns to further their causes. - **Healthcare and Wellness:** Businesses in the healthcare and wellness sectors can initiate campaigns focused on awareness and prevention of Diabetes and other chronic health conditions. ## Related on Trend Hunter - [Diabetes Awareness-Focused Campaigns](https://www.trendhunter.com/trends/american-diabetes-association.md) - [Diabetes-Related Eye Disease Campaigns](https://www.trendhunter.com/trends/prevent-blindness.md) - [Diabetes Research Crowdfunding Campaigns](https://www.trendhunter.com/trends/crowdfunding-campaign.md) - [Value-Driven Wellness-Focused Menus](https://www.trendhunter.com/trends/salad-and-go.md) - [Healthy Autumn-Inspired Menu Items](https://www.trendhunter.com/trends/four-limitedtime-fall-offerings.md) - [Down Syndrome Awareness Campaigns](https://www.trendhunter.com/trends/down-syndrome-awareness-campaign.md) - [Charitable QSR Burger Campaigns](https://www.trendhunter.com/trends/burgers-to-beat-ms-campaign.md) - [Charitable Heart Awareness Donations](https://www.trendhunter.com/trends/red-chocolate.md) - [Fundraising Meal Promotions](https://www.trendhunter.com/trends/fundraising-meal-promotion.md)