# Chilled Spring-Ready Beverages Starbucks Japan Has Released Its Sakura Caramel Milk Beverage By Ell Smith | Published 2018-02-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/sakura-caramel-milk References: [hypebae](https://hypebae.com/2018/2/starbucks-japan-sakura-pink-caramel-milk-mixed-berry) & [starbucks.co.jp](http://www.starbucks.co.jp/en/) [Starbucks](https://www.trendhunter.com/trends/sakura-frappuccino) Japan has been releasing a series of pink-hued drinks in anticipation of Valentine's Day, with its [Sakura](https://www.trendhunter.com/trends/sakura-matcha-with-sakura-jelly) Caramel Milk beverage, being the most introduction. As its name suggests, this beverage combines flavors of cherry and caramel, as well as sweet mixed berries. The rosy drink resembles the brand's popular [Frappuccino](https://www.trendhunter.com/trends/younashi-nama-caramel-frappuccino), as it features creamy milk and crushed ice. To make matters even more enticing, this drink arrives in a chilled to-go cup that boasts an adorable, spring-ready floral design. In addition to following the same color palette as its Valentine's Day line, this beverage's release coincides with cherry blossom season, making for the perfect drink to help an individual prepare for the warmer season. Image Credit: Hypebae ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 31% | Activity: 43% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Pink-hued Beverages:** Opportunity to create and market pink-colored drinks that tap into the Valentine's Day theme. - **Cherry Blossom Flavors:** Incorporate cherry blossom flavors into beverages to appeal to consumers during cherry blossom season. - **Spring-ready Cups:** Design chilled beverage cups with floral designs to create a sense of anticipation for the warmer season. ### Sectors Adopting This - **Beverage Industry:** Explore new flavors and color options to capitalize on seasonal trends. - **Hospitality Industry:** Implement seasonal drink offerings to attract customers during special occasions like Valentine's Day and cherry blossom season. - **Packaging Industry:** Develop creative and appealing designs for beverage cups to enhance the overall product experience. ## Related on Trend Hunter - [Florally Peachy Cafe Drinks](https://www.trendhunter.com/trends/sakura-frappuccino.md) - [Creamy Cherry Blossom Beverages](https://www.trendhunter.com/trends/starbucks-dessert-drink.md) - [Refreshing Springtime Blossom Drinks](https://www.trendhunter.com/trends/starbucks-japan-sakura-saku-yo.md) - [Springtime Sakura Dessert Drinks](https://www.trendhunter.com/trends/sakura-matcha-with-sakura-jelly.md) - [Macaron-Topped Cafe Drinks](https://www.trendhunter.com/trends/sakura-saku-saku-matcha-frappuccino.md) - [Refined Cherry Blossom Beverages](https://www.trendhunter.com/trends/hanami-drinks.md) - [Layered Butterscotch Cafe Drinks](https://www.trendhunter.com/trends/caramelly-milk-coffee-frappuccino.md) - [Sweet-Sour Sakura Beverages](https://www.trendhunter.com/trends/sakura-cassis-strawberry-shiratama-frappuccino.md) - [Seasonal Transition Cafe Drinks](https://www.trendhunter.com/trends/starbucks-japan-go-beyond.md)