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# Sake Aroma Kits
Aromaster's Educational Products Illustrate a Drink's History and Ingredients

By Jana Pijak | Published 2015-04-28 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/sake-aroma
References: [aromaster](http://www.aromaster.com/product-category/sake-aroma-kit/)

Beverage connoisseurs will fall in love with this [Sake](https://www.trendhunter.com/trends/sake-ono-junmai-daiginjo) [Aroma kit](https://www.trendhunter.com/trends/by-rosie-jane-aroma-kit) by Aromasters, an e-retailer that specializes in educational beverage products. In addition to teaching customers about coffee, cigars, wines and whiskies, Aromasters also specialize in beer and sake-focused box sets like this one.

This 12-piece kit explores a myriad of sake aromas including lemon, pear, peach and rose. Priced at 65 euros, the pack shows liquor fans what flavors are used to make the iconic Japanese beverage and teaches them more about its rich history.

In addition to its sake aroma samples, this kit also includes a leather-bound case and note cards that are numbered in accordance to their matching bottles. This kit is a great gift for beverage connoisseurs who wish to learn more about how their favorite drinks are made.

## Trend Insights (Trend Hunter)

- Score: 0.7/10
- Popularity: 8% | Activity: 6% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### What Makes This Trend Stand Out

- **Educational Beverage Products:** Companies can develop educational products that teach customers about the history and ingredients of various beverages, creating a new niche market.
- **Aroma Kits:** There is an opportunity to create aroma kits for different types of beverages, allowing consumers to explore and understand the scent profiles of their favorite drinks.
- **Luxury Beverage Accessories:** The market for luxury beverage accessories, such as leather-bound cases and note cards, can be expanded to cater to connoisseurs who want a premium experience with their drinks.

### Sectors Adopting This

- **E-commerce:** E-retailers can tap into the educational beverage products market by offering specialized kits and box sets online, catering to the growing interest in drink education.
- **Beverage Manufacturing:** Beverage companies can leverage educational beverage products as a way to educate consumers about their products and create a deeper connection with their brand.
- **Luxury Goods:** Luxury brands can create high-end beverage accessories and kits to target discerning connoisseurs who seek a premium experience with their beverages.

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