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# Gradient Designer Sneakers
Saint Laurent's Rainbow Sneaker is Both Colorful and Practical

By Ell Smith | Published 2018-04-12 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/saint-laurents-rainbow-sneaker
References: [hypebae](https://hypebae.com/2018/4/saint-laurent-rainbow-sole-sneaker) & [mytheresa](https://www.mytheresa.com/en-de/saint-laurent-satin-sneakers-988445.html?catref=category)

Saint Laurent's Rainbow Sneaker is helping consumers get ready for spring in style, as the new vibrant offering is sure to serve as a playful addition to anyone's sneaker rotation.

While colorful, this shoe manages to elicit a sense of elegance as it's crafted from black satin and finished with tonal leather patches. What really makes this shoe standout from the crowd, is its [multi-colored sole, which has been dyed](https://www.trendhunter.com/trends/3sixteen-x-saucony-peregrine-15-gesso) to feature a [rainbow-hued gradient](https://www.trendhunter.com/trends/dusk-colorway). Other intricate details make this shoe unique, like the [blue tongue](https://www.trendhunter.com/trends/aqua-colorway), which adds a pop of color, or the subtle gold logo.

This playful sneaker deviates from typical designer offerings, bring the consumer something fun and practical.

Image Credit: Mytheresa.com

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 30% | Activity: 13% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Why This Trend Is Growing

- **Colorful Sneaker Trend:** The rise of vibrant and playful sneakers that deviate from traditional designer offerings, providing consumers with fun and practical options.
- **Gradient Sole Trend:** The use of gradient-dyed soles in sneakers, adding a unique and eye-catching element to footwear designs.
- **Unique Sneaker Details Trend:** The incorporation of intricate details, such as colored tongues and subtle logos, to make sneakers stand out and appeal to consumers.

### Industries Being Reshaped

- **Luxury Fashion Industry:** Opportunity for luxury fashion brands to tap into the demand for colorful and unique sneakers, creating new revenue streams and expanding their customer base.
- **Footwear Industry:** Potential for footwear companies to innovate and differentiate their products by incorporating gradient-dyed soles and unique details in their sneaker designs.
- **Streetwear Industry:** Chance for streetwear brands to offer vibrant and practical sneakers that cater to the preferences of fashion-forward consumers, capturing a larger market share.

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