# Anime-Inspired Women's Streetwear KITH Women Celebrates the Sailor Moon Franchise's Anniversary By Amy Duong | Published 2020-04-16 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/sailor-moon-franchise References: [hypebeast](https://hypebeast.com/2020/4/kith-women-sailor-moon-hoodie-teaser) & [kith](https://kith.com/pages/shop-womens) [KITH Women](https://www.trendhunter.com/trends/marvel-and-kith) prepares to launch its latest collaborative project -- this time, alongside the [Sailor](https://www.trendhunter.com/trends/jimmy-choo-x-sailor-moon) Moon franchise in celebrating its 25th anniversary of 'Pretty Guardian Sailor Moon.' The capsule spotlights the Sailor Scouts, all of which are wearing KITH streetwear items in a color-blocking manner. The capsule features graphic tees and hoodies that have been teased on the brand's [Instagram](https://www.trendhunter.com/trends/Cross-platform-search-analytics) account. The photos showcase the familiar characters along with KITH branding details on simplistic streetwear silhouettes. The images showcase a pink hoodie and black hoodie showcasing the characters in varying designs. The social media platform also shares a purple base graphic tee and a yellow tee with the Sailor Scout motifs. Image Credit: Kith, Instagram @kithwomen ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 76% | Activity: 49% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) ## Key Themes ### What Makes This Trend Stand Out - **Anime-inspired Streetwear:** The growing fandom of anime-inspired fashion presents opportunities for streetwear brands to collaborate with anime franchises and incorporate their unique style into their designs. - **Celebrity Collaborations:** Collaborating with popular anime franchises, anime-inspired streetwear brands could create buzz through social media platforms and attract a wider consumer base. - **Nostalgic Revivals:** Reviving popular anime franchises from the past and incorporating them into modern streetwear design could target nostalgic consumers and attract a younger audience to the franchise. ### Sectors Adopting This - **Fashion and Apparel:** Fashion and apparel brands can take advantage of the growing demand for pop-culture collaborations and offer anime-inspired collections to target fans of the genre. - **Entertainment:** Entertainment franchises can partner with fashion brands and explore new revenue streams by offering limited-edition merchandise and streetwear collections based on their popular IPs. - **Social Media:** Social media platforms provide an opportunity for brands to create buzz and reach wider audiences by teasing limited edition merchandise and streetwear collections through their accounts. ## Related on Trend Hunter - [Villain-Inspired Collaborative Streetwear](https://www.trendhunter.com/trends/marvel-and-kith.md) - [Nostalgic Cartoon-Joint Streetwear](https://www.trendhunter.com/trends/peanuts-comic-1.md) - [Gaming-Inspired Streetwear Ranges](https://www.trendhunter.com/trends/kith-x-marvel-x-capcom-collection.md) - [Holiday Animation Capsule](https://www.trendhunter.com/trends/kith-x-pixar-holiday-2025.md) - [Opulent Anime Fashion Collections](https://www.trendhunter.com/trends/jimmy-choo-x-sailor-moon.md) - [Anime-Inspired Streetwear Lineups](https://www.trendhunter.com/trends/graniph-1.md) - [Collaboration Kids Show Fashions](https://www.trendhunter.com/trends/kith-x-sesame-street-collection.md) - [Character Graphic Collaborative Apparel](https://www.trendhunter.com/trends/hello-kitty-capsule-2.md) - [Anime-Inspired Streetwear Capsules](https://www.trendhunter.com/trends/bape-x-kaikai-kiki.md)