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# Transparent-Cabbed Trucks
The Safer Urban Lorry Would Reduce the Incidence of Cyclist Injuries

By Amelia Roblin | Published 2013-03-25 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/safer-urban-lorry
References: [dezeen](http://www.dezeen.com/2013/03/23/safer-urban-lorry-redesign-prevent-cycling-accidents/) & [lcc.org.uk](http://lcc.org.uk/articles/lcc-challenges-construction-industry-to-adopt-its-safer-urban-lorry-to-reduce-lorry-cyclist-deaths)

Citizens in cities around the world are being encouraged to commute by eco-friendly means, but [cycling along metropolitan streets](https://www.trendhunter.com/trends/londons-cycleway-network) is quite risky amidst most contemporary infrastructure. One solution is the introduction of the Safer Urban Lorry: a clever concept for a new transporter that increases the driver's awareness of his surroundings.

The [London Cycling](https://www.trendhunter.com/trends/visionary-art-challenge) Campaign truck features an operator's cabin with windows all around three sides and up and down its doors. This minimizes blind spots so that small cars, motorbikes and folks on bicycles, especially, can be easily seen before the driver makes a turn or switches lanes.

Another two smart physical features of the Safer Urban Lorry are its low chassis and guardrails between the two front and two back wheels on either side. If a biker is hit, he is much less likely to be pulled in under the tractor-trailer.

## Trend Insights (Trend Hunter)

- Score: 1.2/10
- Popularity: 14% | Activity: 13% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What's Driving This Trend

- **Safer Urban Lorry:** The concept of a new transporter with improved visibility to reduce cyclist injuries.
- **Transparent-cabbed Trucks:** Trucks with cabins designed with windows all around to minimize blind spots and improve road safety.
- **Eco-friendly Commuting:** Encouraging citizens to use sustainable means of transportation, such as cycling, in urban areas.

### Who This Affects Most

- **Transportation:** Opportunity for transportation companies to innovate and design safer vehicles to reduce accidents and cyclist injuries.
- **Automotive:** The automotive industry can explore new designs and technologies to improve visibility and safety features in commercial vehicles.
- **Sustainable Urban Development:** Opportunities for urban planners and policymakers to prioritize sustainable transportation infrastructure and make cities safer for cyclists.

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