# Customer Safety Retail Initiatives LuLu Launches the Safe Shopping Hours Campaign for a Week By Amy Duong | Published 2021-03-18 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/safe-shopping-hours References: [arabnews](https://www.arabnews.com/node/1818716/corporate-news) In order to protect consumers from the ongoing pandemic at hand, Saudi Arabia's regional retailer [LuLu](https://www.trendhunter.com/trends/lulu-hypermarket) introduces the Safe Shopping Hours initiative. It ran from March 3rd until March 9th highlighting specific health protocols. In a statement, it states, “The campaign is focused on providing a [safe shopping experience](https://www.trendhunter.com/trends/harris-teeter) for customers during the pandemic. There will be some exclusive offers, mostly on [home essentials and groceries](https://www.trendhunter.com/trends/amazon-everyday-essentials-week) during these hours to save shoppers from the post-work rush hours during the evenings. LuLu has always been a key promoter of customer experience and this has been a part of our brand ethos." The retailer continues to consistently supple food and nonfood products while ensuring that safety of everyone involved stays a priority. Image Credit: LuLu ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 23% | Activity: 24% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) ## Key Themes ### Why This Trend Is Growing - **Safe Shopping Hours:** Retailers can implement safe shopping hours campaigns to promote customer safety during the pandemic. - **Health Protocols:** Industries can adopt and enforce health protocols to keep both customers and employees safe during the pandemic. - **Home Essentials and Groceries:** Retailers can offer exclusive deals on home essentials and groceries during safe shopping hours to encourage customers to shop at less crowded times. ### Industries Being Reshaped - **Retail:** Retailers can create and promote safety initiatives to provide a better shopping experience for customers during the pandemic. - **Food and Beverage:** Food and beverage industries can prioritize customer and employee safety by enforcing health protocols and offering delivery and contactless pickup options. - **E-commerce:** E-commerce industries can capitalize on a shift towards online shopping by offering safe and contactless delivery options during the pandemic. ## Related on Trend Hunter - [Qatari Marketplace Campaigns](https://www.trendhunter.com/trends/lulu-hypermarket.md) - [Low-Noise Grocery Shopping Experiences](https://www.trendhunter.com/trends/sensoryfriendly-shopping-hours.md) - [Grocery Store Quiet Hours](https://www.trendhunter.com/trends/quiet-hour-initiative.md) - [Quiet Shopping Hours](https://www.trendhunter.com/trends/quiet-shopping-hour.md) - [Sensory-Friendly Retail Hours](https://www.trendhunter.com/trends/sensory-friendly-shopping.md) - [Health Awareness Retail Promotions](https://www.trendhunter.com/trends/superdrug-sexual-health-week.md) - [Healthful Grocer Wellness Campaigns](https://www.trendhunter.com/trends/28day-challenge-campaign.md) - [Neurodiverse-Inclusive Holiday Shopping](https://www.trendhunter.com/trends/quiet-shopping-hours.md) - [Post-Holiday Retail Promotions](https://www.trendhunter.com/trends/big-brands-low-prices-campaign.md)