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# Indian Esports Partnerships
S8UL is Partnering with KRAFTON on 'Road to Valor: Empires'

By Colin Smith | Published 2023-03-15 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/s8ul-krafton
References: [esportsinsider](https://esportsinsider.com/2023/03/s8ul-krafton-partnership) & [instagram](https://www.instagram.com/s8ul.esports/?hl=en)

![Indian Esports Partnerships](https://cdn.trendhunterstatic.com/thumbs/500/s8ul-krafton.jpeg)

[S8UL](https://www.trendhunter.com/trends/skyesports-2), one of India’s leading esports organisations, has announced a unique partnership with [KRAFTON](https://www.trendhunter.com/trends/bullet-echo-india), the game developer behind Battlegrounds Mobile India and [PUBG](https://www.trendhunter.com/trends/pubg-mobile-3). The partnership will focus on promoting KRAFTON’s latest mobile game, Road to Valor: Empires, which was launched in India on March 15th.

Road to Valor: Empires is a real-time PVP strategy game that challenges players to build armies and fight battles with mythical troops and legendary guardians. The game features stunning graphics, immersive gameplay, and diverse modes and events.

As part of the partnership, S8UL will create exclusive content around Road to Valor: Empires featuring its roster of popular gamers and streamers. S8UL will also host tournaments and giveaways for the game to engage with its fanbase and grow the community.

This is the first time that KRAFTON has partnered with an esports organization in India for a game launch. The partnership reflects KRAFTON’s commitment to expanding its presence and portfolio in the Indian gaming market.

S8UL and KRAFTON are both excited about this collaboration and hope to deliver an amazing gaming experience to gamers across India through Road to Valor: Empires.

Image Credit: S8UL, KRAFTON

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 31% | Activity: 35% | Freshness: 15%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What Makes This Trend Stand Out

- **Mobile Gaming Partnerships:** Esports and game developer partnerships enable companies to expand their reach and create immersive gaming experiences for players.
- **Real-time Strategy Games:** Real-time PVP strategy games offer engaging gameplay and opportunities for players to challenge each other with unique armies and mythical troops.
- **Exclusive Gaming Content:** Exclusive content featuring popular gamers and streamers can drive community growth and engagement for games.

### Sectors Adopting This

- **Esports:** Partnering with game developers for exclusive content and tournaments uplifts the esports industry and strengthens its position in both the gaming and entertainment sectors.
- **Gaming:** Developing real-time PVP strategy games with stunning graphics, diverse modes, and unique events can create new avenues of experiences for gamers of all ages and backgrounds.
- **Marketing and Advertising:** Investing in exclusive content featuring popular gamers and streamers breaks the traditional barriers of advertising, creating authentic partnerships that leverage the influence of the gaming community.

## Related on Trend Hunter

- [Indian Shooter Game Promotions](https://www.trendhunter.com/trends/bullet-echo-india.md)
- [Indian Esports Partnerships](https://www.trendhunter.com/trends/godlike-esports.md)
- [India-Based Esports Partnerships](https://www.trendhunter.com/trends/revenant-esports.md)
- [Esports Media Partnerships](https://www.trendhunter.com/trends/krafton-2.md)
- [South Asian Esports Tournaments](https://www.trendhunter.com/trends/Skyesports-Champions-Series.md)
- [India-Based Esports Events](https://www.trendhunter.com/trends/red-bull-india.md)
- [Indian Esports Education Efforts](https://www.trendhunter.com/trends/skyesports-3.md)
- [Emerging Esports Talent Programs](https://www.trendhunter.com/trends/krafton-india-esports.md)
- [Festival-Backed Game Tournaments](https://www.trendhunter.com/trends/galaxy-racer.md)
