# Sophisticated Minimalist Shoots The S Moda December 2011 Editorial is Full of Clean Lines By Leslie Chen | Published 2012-01-01 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/s-moda-december-2011 References: [fashiongonerogue](http://fashiongonerogue.com/eva-herzigova-alan-gelati-s-moda/) & [smoda.elpais](http://smoda.elpais.com/) The most stunning editorials are sometimes the most simple, and the S Moda December 2011 photo shoot captures the essence of this aesthetic perfectly. Starring beautiful model Eva Herzigova and lensed by photographer Alan Gelati, the photo series features [clean-cut styles](https://www.trendhunter.com/trends/stein) paired with [fabulous jewelry](https://www.trendhunter.com/trends/the-art-of-adornment). The looks are paired with Eva's [bold red lips](https://www.trendhunter.com/trends/il-pranzo-campaign) and voluminous curly hair to create a striking contrast between the classic ensembles and fierce makeup. Check out the S Moda December 2011 photo shoot for some ideas on how to look your best this season. **Implications** - Designs that feature a timeless aesthetic attract more contemporary consumers than those which only attempt to gain attention from others. New designers could recognize this desire to purchase classic styles in order to solidify their place on the modern market. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 62% | Activity: 31% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Why This Trend Is Growing - **Timeless Aesthetic:** Creating designs with a timeless aesthetic can attract contemporary consumers. - **Contemporary Minimalism:** Embracing clean-cut styles with minimalistic elements can be visually striking. - **Bold Makeup Contrasts:** Using bold makeup to create contrast with classic ensembles can make a powerful impact. ### Industries Being Reshaped - **Fashion Design:** Fashion designers can leverage the trend for timeless aesthetic in their designs to appeal to contemporary consumers. - **Jewelry:** Jewelry designers can create clean-cut and minimalistic pieces to complement the timeless aesthetic trend. - **Cosmetics:** Cosmetics brands can provide bold makeup options to help consumers achieve powerful contrasts with their classic ensembles. ## Related on Trend Hunter - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md) - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Understated Spring-Centric Fashion](https://www.trendhunter.com/trends/stein.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Minimalist Gallery Runways](https://www.trendhunter.com/trends/saint-laurent-springsummer-2024.md) - [Consciously Cool Jewelry](https://www.trendhunter.com/trends/the-art-of-adornment.md) - [Nostalgic Winter Intimates Campaigns](https://www.trendhunter.com/trends/skims-holiday-campaign.md)