# Luxury Boating Timepieces Panerai Unveiled the Pressure-Resistant S BRABUS Blue Shadow Edition By Colin Smith | Published 2022-04-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/s-brabus-blue References: [hypebeast](https://hypebeast.com/2022/4/panerai-submersible-s-brabus-blue-shadow-edition) & [panerai](https://www.panerai.com/en/home.html/?s) [Panerai](https://www.trendhunter.com/trends/panerai-submersible-elux-labid) unveiled the 'Submersible S BRABUS Blue Shadow Edition' timepiece, the second watch to come out as part of the brand's collaboration with [Brabus](https://www.trendhunter.com/trends/brabus-x-jobe-adventure-sup), the automotive company with a wide array of boating vehicles. The dial of the watch features the branding of both brands. The hands of the watch are wide-tipped and covered in Super-LumiNova technology that lets them [glow in the dark](https://www.trendhunter.com/trends/bell-ross-brx5-blue-lum). Additionally, the watch features a sub-dial with the same hand design. The watch is powered by a reliable P.4001/S automatic calibre, which allows the watch to maintain an accurate time count that is easily recalibrated. As a luxury timepiece fit for the boating lifestyle, the S BRABUS BLUE is safely submersible with water resistance and pressure resistance of up to 300 meters, meaning it is safe for everything from a light swim to a deep dive. The Submersible S BRABUS Blue Shadow Edition is available through Panerai's online store at a price of $49,200 GBP, or approximately $61,000 USD. Image Credit: Panerai ## Trend Insights (Trend Hunter) - Score: 6.7/10 - Popularity: 97% | Activity: 93% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life) ## Key Themes ### What Makes This Trend Stand Out - **Luxury Boating Timepieces:** High-end watch brands are partnering with luxury boating companies to create timepieces fit for the boating lifestyle and capable of withstanding the elements of water. - **Pressure-resistant Technology:** The use of pressure-resistant technology in luxury watches opens up opportunities for durability and capabilities in fields beyond boating, such as deep-sea exploration or aerospace. - **Collaborative Branding:** Luxury brands from different industries are collaborating to create limited edition products that showcase the unique strengths and styles of each brand. ### Sectors Adopting This - **Luxury Watchmaking:** Luxury watch brands can expand into the boating industry and partner with luxury boating companies to create specialized timepieces to tap into a new market of consumers. - **Boating and Sailing:** Sailing and boating companies can expand their product lines by partnering with luxury watch companies and creating limited edition timepieces that cater to the boating lifestyle. - **High-performance Technology:** Industries that require high-performance technology in extreme environments, such as deep-sea exploration or aerospace, can learn from pressure-resistant and water-resistant technology used in luxury watches to create innovative products for their fields. ## Related on Trend Hunter - [Masterful Ceramic Diver Watches](https://www.trendhunter.com/trends/panerai-submersible-elux-labid.md) - [Italian Navy-Honoring Timepieces](https://www.trendhunter.com/trends/panerai-marina-militare-aviazione-navale.md) - [Retro Heritage Dive Watches](https://www.trendhunter.com/trends/panerai-luminor-marina.md) - [Accessible Aquatic-Hued Timepieces](https://www.trendhunter.com/trends/blancpain-x-swatch-fifty-fathoms-blue-lagoon.md) - [Bioluminescent Oceanic Timepieces](https://www.trendhunter.com/trends/zenith-defy-extreme-diver-topper-edition.md) - [Brooding Chic Ceramic Timepieces](https://www.trendhunter.com/trends/panerai-luminor-gmt-power-reserve-ceramica.md) - [Ultra-Limited Diver Timepieces](https://www.trendhunter.com/trends/singer-divetrack-automatic-chronograph-diver.md) - [Ultra-Rugged Diver Timepieces](https://www.trendhunter.com/trends/spd-x-ares-diver1-mission-timer.md) - [Chic Ceramic-Made Timepieces](https://www.trendhunter.com/trends/panerai-luminor-gmt-ceramica-pam01460.md)