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# Tile-Patterned Eyeglasses
The RVS by V Iznik Collection Introduces a Touch of Islamic Culture

By Meghan Young | Published 2011-10-26 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/rvs-by-v-iznik
References: [coolhunting](http://www.coolhunting.com/design/rvs-by-v-iznik.php) & [rvsbyv](http://www.rvsbyv.com/)

It can be hard sometimes to make an everyday accessory or necessity stand out from the crowd, but that is exactly what the RVS by V Iznik collection does for eyeglasses. Although adhering to rather classic and even iconic frame shapes, this designer line diverges from the well-trodden path by using pattens inspired by Ottoman quartz tiles.

Designed by Vidal Erkohen in collaboration with the Iznik Foundation, the RVS by V Iznik collection combines the heritage of [vintage glasses](https://www.trendhunter.com/trends/bru-eyewear-fall) with the contemporary touches of modern-day design. Hand-made in Istanbul, these eyeglasses also blend Ottoman's millennia-old, tile-making artform into the aesthetic of each creation. These vivid, vibrant frames hold an essence of [Islamic](https://www.trendhunter.com/trends/nakkas-boytu) culture thanks to this introduction.

The RVS by V Iznik collection is comprised of only 20 pieces of each [seven sun and optical styles](https://www.trendhunter.com/trends/rverie-collection).

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 31% | Activity: 27% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Why This Trend Is Growing

- **Tile-patterned Eyewear:** Disruptive innovation opportunity: Incorporating unique and cultural patterns into eyewear design to create a standout and culturally inspired accessory.
- **Heritage-inspired Fashion:** Disruptive innovation opportunity: Combining vintage aesthetics with modern design elements to create a unique and nostalgic fashion line.
- **Artisanal Eyeglasses:** Disruptive innovation opportunity: Incorporating traditional craftsmanship techniques into eyewear production to create hand-made, one-of-a-kind pieces.

### Industries Being Reshaped

- **Eyewear:** Disruptive innovation opportunity: Integrating cultural and historical influences into eyewear design to cater to customers looking for unique and meaningful accessories.
- **Fashion:** Disruptive innovation opportunity: Exploring the use of traditional art forms to create fashion items that bridge the gap between past and present.
- **Craftsmanship:** Disruptive innovation opportunity: Bringing back traditional craftsmanship techniques to create high-quality, artisanal products that appeal to consumers seeking authenticity.

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