# Ferocious Makeup 'The Kids Are Alright' Russh Magazine August 2010 Spread By Alexander Riley | Published 2010-07-29 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/russh-magazine References: [forums.thefashionspot](http://forums.thefashionspot.com/showpost.php?p=7625799&postcount=62) & [russhmagazine](http://russhmagazine.com/russh/home.html) The Russh Magazine August 2010 Spread entitled 'The Kids Are Alright,' was shot by photographer Benny Horne. The series of simple portrait-style photos include [fashion models](https://www.trendhunter.com/trends/la-beaut-louis-vuitton-campaign) Abby England, Amanda Chamberlain, Cassi Lee and Lindsay Pattullo. The black-and-white pictures have the models outfitted in designs by Alexander Wang, and in the color pictures each model is painted with [vivid face paint](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela). The Russh Magazine August 2010 spread is definitely beautiful and inimitable. **Implications** - This series of photos for the August 2010 edition of Russh Magazine really capture a youthful and wild energy with its [extreme makeup](https://www.trendhunter.com/trends/trouble-maker-makeup). Have a gander at this incredible series and join the community by leaving your thoughts about the series in the comment section. ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 90% | Activity: 63% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Youthful Energy:** Disruptive innovation opportunity: Develop unique and vibrant makeup products and techniques that cater to the youthful and wild energy captured in this series. - **Creative Face Paint:** Disruptive innovation opportunity: Explore new artistic and expressive forms of face paint for fashion and creative industries. - **Unique Portrait-style Photography:** Disruptive innovation opportunity: Innovate in the field of portrait-style photography by incorporating unconventional makeup styles to create captivating and inimitable visuals. ### Who This Affects Most - **Fashion:** Disruptive innovation opportunity: Collaborate with fashion designers to create makeup collections that complement and enhance their clothing designs. - **Cosmetics:** Disruptive innovation opportunity: Develop innovative makeup products that allow users to achieve the bold and vibrant looks showcased in the photoshoot. - **Photography:** Disruptive innovation opportunity: Create workshops or tutorials for photographers to learn how to incorporate unique makeup styles into their portrait photography, adding a new dimension to their work. ## Related on Trend Hunter - [Digital Makeup Zines](https://www.trendhunter.com/trends/maczine.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Grungy Movie-Inspired Cosmetics](https://www.trendhunter.com/trends/half-magic-beauty.md) - [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Horror Doll Makeup Campaigns](https://www.trendhunter.com/trends/urban-decay-x-m3gan.md) - [Blurred Cosmetic Campaigns](https://www.trendhunter.com/trends/mac-cosmetics-and-ella-gross.md) - [Play-Centered Color Cosmetics](https://www.trendhunter.com/trends/trouble-maker-makeup.md) - [Couture Beauty Campaigns](https://www.trendhunter.com/trends/dior-2024-campaign.md)