# Marbled Ice Cream Sandwiches 'Russ & Daughters Cafe' Serves Homemade Babka Ice Cream Sandwiches By Joey Haar | Published 2016-09-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/russ-daughters-cafe References: [mashable](http://mashable.com/2016/09/07/babka-ice-cream-sandwich/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_source=feedly&utm_medium=webfeeds) & [russanddaughterscafe](http://www.russanddaughterscafe.com/) Russ & Daughters, the famous Jewish diner that has been in New York City since 1914, is the predecessor to Russ & Daughters Cafe. While the original establishment serves traditional Jewish and Yiddish fare, Russ & Daughters Cafe puts a twist on some of these traditional favorites and its babka ice cream sandwich is one example. Babka is a traditional Jewish dessert made with flaky dough and usually sweetened with chocolate. Russ & Daughters Cafe has offered its homemade babka ice cream flavor for about a year now, and the restaurant has upped the ante by putting that already decadent ice cream between two slices of chocolate babka. The result is a ridiculously decadent dessert that will leave diners without any room for a bagel and lox schmear. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 66% | Activity: 26% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Gourmet Dessert Mashups:** The combination of traditional desserts with unconventional ingredients or presentations opens the door for new and unique dessert offerings in the food industry. - **Creative Flavor Infusions:** Experimenting with unexpected flavor combinations can lead to innovative and indulgent treats that set establishments apart in the competitive food and beverage market. - **Upscale Versions of Classic Snacks:** Elevating simple childhood favorites through premium ingredients and inventive preparation techniques present opportunities for disruption and differentiation in the snacking market. ### Sectors Adopting This - **Food and Beverage:** Incorporating unexpected twists on classic dishes or flavor combinations can satiate the growing consumer interest in gourmet, indulgent and trendy culinary experiences. - **Hospitality:** Premium desserts available in hotels or cafes have the opportunity to significantly enhance the customer experience and can differentiate an establishment from its competitors. - **Retail:** By introducing creative and unique snack lines into the market, retailers can capitalize on unoccupied market spaces and generate competitive advantages. ## Related on Trend Hunter - [Swirled Chocolate Cakes](https://www.trendhunter.com/trends/chocolate-brooklyn-babka.md) - [Frozen Ready-to-Bake Babkas](https://www.trendhunter.com/trends/manishewitz-chocolate-babka.md) - [Tri-Color Ice Cream Sandwiches](https://www.trendhunter.com/trends/neapolitan-ice-cream-sandwich.md) - [Dipped Cookie Sandwiches](https://www.trendhunter.com/trends/dipped-cookie-sandwiches.md) - [Artisan-Style Ice Cream Sandwiches](https://www.trendhunter.com/trends/bubbies-mini-ice-cream-cookie-sandwiches.md) - [Frozen Brownie Cookie Treats](https://www.trendhunter.com/trends/salted-caramel-ice-cream-sandwich.md) - [Charitable Ice Cream Sandwiches](https://www.trendhunter.com/trends/my-caramel-romance.md) - [Festive Cream Cheese Spreads](https://www.trendhunter.com/trends/rainbow-cookie-cream-cheese.md) - [Macaron Ice Cream Sandwiches](https://www.trendhunter.com/trends/loriginal-macaron-ice-cream.md)