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# Marathon Runner Subscription Boxes
Runner Crate Provides Products and Foods That Optimize Health

By Mishal Omar | Published 2017-02-14 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/runner-crate
References: [runnercrate](http://www.runnercrate.com/) & [cratejoy](https://www.cratejoy.com/subscription-box/runner-crate/)

Runner Crate offers a subscription service that it calls a "[marathon in a box](https://www.trendhunter.com/trends/new-you-winter-box)" due to its ability to enhance the health of runners, as well as ensure that they remain as prepared as possible for their physical activities.

The curated selection of products in the Runner Crate boxes include a variety of different items. These include 4-6 wholesome snacks that feature meat, cookies, bars, nut mixes and dried fruit, as well as 1-2 [running-related products](https://www.trendhunter.com/trends/running-accessories) that include journals, belts, safety equipment, gels, recovery tools and more. The service is ideal for runners who may want to prepare for a marathon, or simply for those who want to enhance their abilities.

Runner Crate is ideal for those who enjoy convenient methods of improving their health.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 42% | Activity: 31% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What Makes This Trend Stand Out

- **Subscription-based Fitness Products:** Opportunity for providing curated fitness products and foods through subscription services.
- **Personalized Health Optimization:** Opportunity to curate products and services tailored to individual health needs and goals.
- **Convenience in Fitness Preparation:** Opportunity to offer convenient solutions that help athletes and fitness enthusiasts prepare for their activities.

### Sectors Adopting This

- **Fitness Subscription Boxes:** Opportunity to disrupt the fitness industry by offering curated subscription boxes with fitness products and foods.
- **Health and Wellness E-commerce:** Opportunity to create an e-commerce platform that focuses on personalized health optimization products and services.
- **Sports and Athletic Equipment:** Opportunity to innovate and offer convenient athletic equipment and tools for fitness preparation.

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