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# Fragrant Flower Cocktails
This Rum Buck Cocktail is Made with Hibiscus Flavoring

By M | Published 2014-05-30 | Updated 2014-06-03 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/rum-buck
References: [honestlyyum](http://honestlyyum.com/9877/hibiscus-rum-buck/) & [honestlyyum](http://honestlyyum.com)

If you're looking to expand your cocktail horizons, you need to try making this elegant and sweetly delicious hibiscus rum buck drink.

A traditional rum buck cocktail is a decadent fruity drink that combines the spicy carbonated flavor of ginger ale with some sort of citrus juice. Blog Honestly Yum gives this rum buck recipe a serious face lift by adding the flowery taste of a hibiscus syrup. To make the homemade hibiscus syrup boil dried hibiscus flowers, sugar and ginger till the mixture is reduced to a thick consistency. The purple color of the hibiscus flower will render the syrup a beautiful magenta hue that will create a visually appealing cocktail. Pour the hibiscus syrup over ice in a thin glass, add half a cup of ginger ale and top it off with half of a lime. The lime will create a seal in the glass to stop the pink part of the cocktail from mixing with the rest. Then, top the rest of the cocktail off with ginger ale and enjoy!

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 30% | Activity: 34% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What's Driving This Trend

- **Floral-infused Cocktails:** Creating cocktails with unique floral flavors is a disruptive innovation opportunity for mixologists and bartenders.
- **Artisanal Syrups:** Developing homemade syrups using natural ingredients like hibiscus flowers presents a disruptive innovation opportunity for artisanal syrup producers.
- **Visually Appealing Drinks:** Designing visually appealing cocktails with vibrant colors and layered presentations offers a disruptive innovation opportunity for bars and restaurants.

### Who This Affects Most

- **Mixology:** The mixology industry can leverage the trend of floral-infused cocktails by experimenting with different flower flavors to create unique and enticing drink experiences.
- **Artisanal Beverage Production:** The artisanal beverage production industry can capitalize on the trend of artisanal syrups by developing a wide range of natural syrups made from various flowers and plants.
- **Hospitality and Food Service:** The hospitality and food service industry can benefit from the trend of visually appealing drinks by enhancing their menu offerings with visually stunning and Instagram-worthy cocktails.

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