# Car Tire Shrubs Rubbertree by Marc ter Horst Shows the Need to Preserve Forests By Meghan Young | Published 2012-01-16 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/rubbertree-by-marc-ter-horst References: [inspire.2ia.pl](http://inspire.2ia.pl/post/15816935356/rubbertree-by-marc-ter-horst) & [type-b.nl](http://www.type-b.nl/rubbertree.html) The art installation aptly titled Rubbertree by Marc ter Horst is made out of a bunch of [car tires](https://www.trendhunter.com/trends/pirelli-p-zero). The artist doesn't try to hide this fact at all. Instead of artistically rending the rubber material into a realistic depiction of a tree, ter Horst keeps each tire intact to show exactly where the material came from. Rubbertree by Marc ter Horst was designed for the Make a Forest project, which "is a creative response to the need to [preserve trees](https://www.trendhunter.com/trends/funeral-for-a-tree) and change the way we think about dealing with our environment, locally and globally, in a sustainable and conscious way," according to the Type-B website. This eye-opening art installation debuted during the Dutch Design Week, Eindhoven. ## Trend Insights (Trend Hunter) - Score: 0.8/10 - Popularity: 7% | Activity: 10% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What's Driving This Trend - **Upcycled Art:** There is an emerging trend of creating art installations using recycled materials, such as car tires. - **Sustainable Design:** The use of sustainable materials in art and design is becoming more popular, as seen in the Rubbertree installation. - **Environmental Awareness:** The Rubbertree installation highlights the need to preserve trees and create a sustainable environment. ### Who This Affects Most - **Art and Design:** The art and design industry can explore opportunities to create unique installations using upcycled materials. - **Automotive:** The automotive industry can embrace the concept of upcycling tires and explore innovative ways to repurpose them. - **Sustainability:** The sustainability industry can promote the use of recycled materials in various sectors, including art and design. ## Related on Trend Hunter - [Resin Gravity Sculptures](https://www.trendhunter.com/trends/the-great-tree.md) - [Nature-Reconnecting Art Installations](https://www.trendhunter.com/trends/highwood-installation.md) - [Air-Purifying Tree Sculptures](https://www.trendhunter.com/trends/treeone.md) - [Sustainable Cork Installations](https://www.trendhunter.com/trends/forest-for-the-trees.md) - [Mangrove Forest-Inspired Installations](https://www.trendhunter.com/trends/once-upon-a-forest.md) - [Nature-Inspired Installations](https://www.trendhunter.com/trends/humannature-1.md) - [Tree-Integrated Mysterious Art](https://www.trendhunter.com/trends/tree-mural.md) - [Tree-Based Material Products](https://www.trendhunter.com/trends/abney-effect.md) - [Outdoor Floral Sculpture Installations](https://www.trendhunter.com/trends/sculptures-at-kew-gardens.md)