# Algorithm-Free Social Media Apps 'RTRO' Connects Users in a More Positive Online Environment By Michael Hemsworth | Published 2023-05-02 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/rtro References: [techcrunch](https://techcrunch.com/2023/05/01/rtro-launches-an-algorithm-free-social-app-for-friends-creators-and-brands/) & [rtrofun.app](https://www.rtrofun.app/)  The 'RTRO' social networking app has been developed by the female-founded startup as a new kind of online platform targeted towards helping creators, brands and fans alike interact in a positive way. The app is focused on human connections and communities rather than the usual interface of social platforms, which is driven by an algorithm to deliver relevant content. The app is not driven by an algorithm and works by having users keep their network divided into different circles. Users can thus keep friends and family in one circle with companies and brands delegated to another. The 'RTRO' social networking app also features impressive content moderation features to keep bullying and toxicity at bay, while also offering access to ChatGPT. ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 87% | Activity: 87% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What's Driving This Trend - **Algorithm-free Social Media:** Opportunity to create social media apps that prioritize human connections over algorithms - **Positive Online Environments:** Potential to develop apps that promote positivity and prevent cyberbullying and toxicity - **Circle-based Networking:** Innovative approach to designing social media apps using circles to categorize network connections ### Who This Affects Most - **Social Networking:** Revolutionize the social networking industry by creating apps that focus on positive interactions - **Content Moderation:** Opportunity to enter the content moderation industry with new and innovative features - **Online Communication:** Invent new ways for online communication and networking with unique approaches such as circle-based networking. ## Related on Trend Hunter - [Gen Z-Centered Health Apps](https://www.trendhunter.com/trends/rtro-1.md) - [Healthy Social Media Apps](https://www.trendhunter.com/trends/healthy-social-media-app.md) - [Private Social Photo Apps](https://www.trendhunter.com/trends/retro-app.md) - [Transformative Social Media Platforms](https://www.trendhunter.com/trends/weare8.md) - [Introvert-Friendly Social Platforms](https://www.trendhunter.com/trends/introvrs-social-app.md) - [Gen Z-Targeted Social Apps](https://www.trendhunter.com/trends/social-branding-app.md) - [Customizable Profile Social Platforms](https://www.trendhunter.com/trends/noplace-app.md) - [Customizable Friendship-Forging Apps](https://www.trendhunter.com/trends/iradius-networking-app.md) - [Pro-Community Social Media Apps](https://www.trendhunter.com/trends/community-social-media.md)