# Dual Sensor 360 Cameras Insta360 Launches New One RS 1-Inch 360 Edition Camera By Niko Pajkovic | Published 2022-06-28 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/rs-1inch-360-edition References: [pocket-lint](https://www.pocket-lint.com/cameras/news/161593-insta360-launches-the-one-rs-1-inch-360-edition) & [insta360](https://www.insta360.com/)  Shenzhen-based camera brand Insta360 has added a new camera to its [Insta360 One RS](https://www.trendhunter.com/trends/insta360-one-rs) lineup called the '1-inch 360 Edition.' The new version was co-engineered with German camera manufacturer [Leica](https://www.trendhunter.com/trends/insta360-1) and completely reimagines the shape and structure of the original One RS model. The camera has been reconfigured into a vertical format equipped with two one-inch sensors -- the largest to ever been used on a 360 camera. As a result, the device is able to deliver exceptional low-light performance and enhanced image fidelity. "The 1-Inch 360 Edition represents Insta360’s continued mission to make One RS the most comprehensive and versatile camera on the market. This latest edition turns One RS into a powerful 6K camera capable of impressive performance even in low light," said JK Liu, founder of Insta360. Image Credit: Insta360 ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 11% | Activity: 51% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### Why This Trend Is Growing - **Vertical Format Cameras:** Camera manufacturers can explore the option of reconfiguring existing models into a vertical format to enhance user experience. - **Dual-sensor Cameras:** Camera manufacturers can experiment with dual-sensor technology to improve low-light performance and boost image fidelity. - **360 Degree Cameras:** There is an opportunity for camera manufacturers to differentiate themselves by developing cameras capable of capturing 360-degree angles with higher resolution, better low-light performance, and enhanced image fidelity. ### Industries Being Reshaped - **Consumer Electronics:** Consumer electronics manufacturers can consider incorporating 360 cameras with dual-sensor technology into their product portfolio. - **Photography:** Professional photographers can explore the use of 360 cameras to create immersive experiences for clients. - **Marketing and Advertising:** Marketing and advertising firms can leverage the power of 360 cameras to create visually stunning and interactive campaigns for clients. ## Related on Trend Hunter - [2-In-1 Modular Action Cameras](https://www.trendhunter.com/trends/insta360-one-rs.md) - [Lens-Swapping 360 Action Cameras](https://www.trendhunter.com/trends/insta360.md) - [Immersive 360 camera debuts](https://www.trendhunter.com/trends/osmo-360.md) - [360°-Degree Action Cameras](https://www.trendhunter.com/trends/x5-camera.md) - [AI-Powered Action Cameras](https://www.trendhunter.com/trends/insta360-1.md) - [360-Degree Action Cameras](https://www.trendhunter.com/trends/insta360-x3.md) - [Advanced AI-Enabled Action Cams](https://www.trendhunter.com/trends/insta360-ace-pro-2.md) - [Lightweight 360-Degree Action Cameras](https://www.trendhunter.com/trends/insta360-x4-air.md) - [8K 360-Degree Action Cams](https://www.trendhunter.com/trends/insta360-x4.md)