# Rotary Cuff Clocks The Round-the-Clock Wristwatch Counts the Seconds with Slick Style By Amelia Roblin | Published 2012-02-03 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/round-the-clock-wristwatch References: [yankodesign](http://www.yankodesign.com/2012/02/03/atypical-time-telling/) Few timepiece manufacturers deviate from the usual aesthetic and assembly of their time-telling accessories, making simple solutions like the Round-the-Clock wristwatch seem surprisingly clever. The principle of a [rotary dial](https://www.trendhunter.com/trends/moir-clock) has been used for generations in a number of everyday contraptions, although its execution in here is quite singular. Koros Benedek has completely abandoned the circular face in favor of a system of [three numerical bands](https://www.trendhunter.com/trends/triaxial-numechron-clock) that circumvolve the wearer's wrist. One each represents the hour, the minute and the second and the collection of them are carefully encased behind glossy curved glass and fused against a [burnished band of stainless steel](https://www.trendhunter.com/trends/casio-crw0011jr). A single lateral stroke of black acts as the aligning indicator of the Round-the-Clock wristwatch so that you can keep track of the time with more direct precision than conventional chronographs provide. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 48% | Activity: 63% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### Why This Trend Is Growing - **Rotary Dial Timepieces:** The trend of using rotary dial designs in timepieces provides a unique and visually appealing way to tell time. - **Non-circular Watch Faces:** The trend of deviating from circular watch faces allows for innovative and creative designs that stand out from traditional timepieces. - **Minimalist Chronographs:** The trend of minimalist chronographs offers a sleek and modern alternative to traditional time-telling accessories. ### Industries Being Reshaped - **Watch Manufacturing:** The watch manufacturing industry can explore the disruption of traditional designs by incorporating rotary dial timepieces into their product lines. - **Fashion Accessories:** The fashion accessories industry can embrace the trend of non-circular watch faces to offer unique and stylish timepieces that appeal to fashion-conscious consumers. - **Luxury Goods:** The luxury goods industry can tap into the trend of minimalist chronographs to cater to the demand for high-end timepieces with a minimalist aesthetic. ## Related on Trend Hunter - [Concentric Timezone Wall Clocks](https://www.trendhunter.com/trends/analog-wall-clock.md) - [Orbital Timepiece Designs](https://www.trendhunter.com/trends/radius-clock.md) - [Alternative Time Displays](https://www.trendhunter.com/trends/dozen-clock.md) - [Half-Hour Timepiece Displays](https://www.trendhunter.com/trends/arrowatch.md) - [Unique Timekeeping Devices](https://www.trendhunter.com/trends/unique-timekeeping-device.md) - [Sleek Magnetic Timepieces](https://www.trendhunter.com/trends/triarch.md) - [Mechanical Digital Mesmerizing Clocks](https://www.trendhunter.com/trends/triaxial-numechron-clock.md) - [Minimal Sculptural Clocks](https://www.trendhunter.com/trends/trace-line.md) - [Kinetic Pattern Clocks](https://www.trendhunter.com/trends/moir-clock.md)