# Liquid Matte Lipsticks Gucci Beauty Has Added New Rouge À Lèvres Liquide Mat Lipsticks By Katherine Pendrill | Published 2022-04-12 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/rouge-lvres-liquide-mat References: [hypebae](https://hypebae.com/2022/4/gucci-beauty-liquid-matte-lipstick-eyeliner-makeup-price-where-to-buy) Gucci Beauty is further expanding its makeup range with the launch of two new products: Rouge À Lèvres Liquide Mat and Stylo Définition L’Obscur. The new Rouge À Lèvres Liquide Mat lineup is a selection of liquid matte lipsticks that come in nine eye-catching shades – all of which are included by bright sunset skies. But this isn't just any lipstick. Succi Beauty's new Rouge À Lèvres Liquide Mat lipsticks are formulated with black rose oil, hyaluronic acid, and vitamin E. These ingredients give the lipsticks a weightless texture, while still delivering a rich pigment. As for the new Stylo Définition L’Obscur, this product is a waterproof black felt-tip ink eyeliner that delivers an intense satin finish that can last for up to 18 hours. Both the Rouge À Lèvres Liquide Mat lipsticks and Stylo Définition L’Obscur are now available via Gucci Beauty’s website and stores. Image Credit: Gucci Beauty, Mark Peckmezian ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 65% | Activity: 61% | Freshness: 11% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Liquid Matte Lipstick Boom:** As Gucci Beauty launches its Rouge À Lèvres Liquide Mat lineup, more brands should focus on developing long-lasting, pigment-rich liquid lipsticks that incorporate natural ingredients for a weightless texture. - **Ultra-lasting Waterproof Eyeliner:** With the launch of Stylo Définition L’Obscur, Gucci Beauty is setting a new standard for waterproof eyeliners that deliver intense satin finishes lasting up to 18 hours providing an opportunity for brands to improve the product and explore water-based makeup lines. - **Natural Ingredients in Makeup:** The inclusion of black rose oil, hyaluronic acid and vitamin E in Gucci Beauty’s Rouge À Lèvres Liquide Mat encourages more makeup brands to use natural ingredients in their formulations and create more functional beauty products. ### Who This Affects Most - **Cosmetics:** Cosmetic brands should focus on developing innovative and natural makeup products such as matte liquid lipsticks and waterproof eyeliners. - **Luxury Goods:** Providing luxury natural makeup items such as Gucci Beauty’s Rouge À Lèvres Liquide Mat can give an edge to other companies in the luxury goods industry. - **E-commerce:** The availability of these beauty products through Gucci Beauty’s website and brick-and-mortar locations invites other e-commerce stores to expand their online offerings to reach a broader range of customers in the cosmetics industry. ## Related on Trend Hunter - [Dramatic Luxury Mascaras](https://www.trendhunter.com/trends/luxury-mascara.md) - [Weightless Matte Lipsticks](https://www.trendhunter.com/trends/petal-bouche-matte.md) - [Conditioning Glossy-Wet Lipsticks](https://www.trendhunter.com/trends/rabanne-beauty-dramalips.md) - [Hydrating Matte Lipsticks](https://www.trendhunter.com/trends/lip-suede.md) - [Mattifying Cream Lipsticks](https://www.trendhunter.com/trends/silk-matte-lip.md) - [Collaborative Vibrant Makeup Collections](https://www.trendhunter.com/trends/emilio-pucci.md) - [Limited-Edition Luminous Matte Lipstick](https://www.trendhunter.com/trends/luminous-matte.md) - [Glossy Gel Lip Liners](https://www.trendhunter.com/trends/lipglazer-glossy-lipliner.md) - [Hyper-Sensorial Matte Lipsticks](https://www.trendhunter.com/trends/spike-valentino-buttery-matte-lip-color.md)