# Revolving Skyscraper Galleries Rotating Fashion Museum Offers an Exciting Visual Experience By Katherinev123 | Published 2011-12-25 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/rotating-fashion-museum References: [designbuzz](http://www.designbuzz.com/vertically-rotating-museum-tower-space-starved-tokyo.html) & [haikocornelissen](http://www.haikocornelissen.com/projects/fashion-museum-omotosando/) Designers Haiko Cornelissen, Paul-Eric, Schirr-Bonnans and Marie Labarelle have designed this rotating fashion museum, a skyscraper that features looping exhibits and displays that are made to appear to viewers in the other in which they appear in the world, says DesignBuzz. Located in Tokyo, the 20-story rotating fashion museum was inspired by Tokyo's vertical automated parking. The designers set out to make it a vertical shopping experience, and there are 10 floors in the middle of the tower that are dedicated to [fashion exhibits](https://www.trendhunter.com/trends/visionary-journeys), organized by decade. Housed in rotating elevators, the exhibits revolve "through the vertical spaces of the museum" so that viewers actually do not have to move at all. The top floors of the tower contain offices, a runway and a skybar, while the bottom floors were designed for parking and storage. ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 17% | Activity: 4% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Architecture](https://www.trendhunter.com/architecture) ## Key Themes ### What Makes This Trend Stand Out - **Rotating Exhibits:** Creating rotating exhibits in museums and galleries can provide an exciting visual experience for viewers, increasing engagement and interest. - **Vertical Shopping:** Introducing vertical shopping experiences, similar to a revolving skyscraper, can revolutionize the retail industry by providing a unique and immersive shopping environment. - **Automated Vertical Spaces:** Exploring automated vertical spaces, such as Tokyo's vertical automated parking, presents opportunities for innovative and space-efficient designs in various industries. ### Sectors Adopting This - **Fashion:** The fashion industry can embrace rotating fashion museums and exhibits to showcase their collections in a dynamic and interactive way, attracting more customers. - **Museums and Galleries:** Museums and galleries can adopt the concept of rotating exhibits, offering visitors a fresh and ever-changing experience that keeps them coming back for more. - **Retail:** The retail industry can transform traditional shopping experiences by incorporating the idea of vertical shopping, providing shoppers with a unique and memorable way to explore products. ## Related on Trend Hunter - [Artfully Rotating Glass Pillars](https://www.trendhunter.com/trends/panorama.md) - [Captivating Viewpoint-Integrated Exhibitions](https://www.trendhunter.com/trends/portlantis.md) - [4D Designer Exhibitions](https://www.trendhunter.com/trends/gucci-visions.md) - [Spiralling Stainless-Steel Cultural Centers](https://www.trendhunter.com/trends/010-building.md) - [Glass Facade Shopping Centers](https://www.trendhunter.com/trends/harajuku-quest.md) - [Sleek Spiralling Ramp Pavilions](https://www.trendhunter.com/trends/czech-pavilion.md) - [Neon Illustation-Donned Buildings](https://www.trendhunter.com/trends/crafted-world-exhibition-1.md) - [Photograph-Centric Museums](https://www.trendhunter.com/trends/photography-seoul-museum-of-art.md) - [Infinity Loop-Shaped Museums](https://www.trendhunter.com/trends/yohoo-museum.md)