# Ever-Fresh Flower Services 'Rosephoria' Flowers Last for Up to a Year Rather Than Just Days By Michael Hemsworth | Published 2018-09-11 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/rosephoria References: [hiconsumption](https://hiconsumption.com/2018/09/rosephoria-everlasting-rose/) & [rosephoria](https://www.rosephoria.com/) Giving someone a [floral arrangement as a gift](https://www.trendhunter.com/trends/the-bouqs-company) usually means that they will need to dispose of it in a matter of days, so 'Rosephoria' is a retailer that aims to change this with roses that will stay fresh for up to an entire year. The brand sources flowers from local farmers and displays [singular roses in glass cases](https://www.trendhunter.com/trends/lithic-bloom) that can be used as a centerpiece in your living room or even an office to bring a touch of natural aesthetics into the space. The look of the rose in the case will likely remind onlookers of the Beauty and the Beast film that features a rose positioned in such a manner. The 'Rosephoria' flower service offers roses in several different color options including red, black, yellow, blue and pink. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 57% | Activity: 41% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### Why This Trend Is Growing - **Long-lasting Flowers:** The trend of long-lasting flowers presents opportunities for retailers to offer unique and durable floral arrangements. - **Sustainable Floral Practices:** The trend towards sourcing flowers locally and using sustainable practices opens up possibilities for eco-friendly flower retailers. - **Floral Decor as Art:** The trend of displaying singular flowers in glass cases allows for innovative and artistic floral decor that can be used as centerpieces in various settings. ### Industries Being Reshaped - **Flower Retail:** The flower retail industry can embrace the trend of offering long-lasting flowers to provide customers with a unique and convenient option. - **Sustainable Agriculture:** The sustainable agriculture industry can benefit from the trend towards sourcing flowers locally and implementing eco-friendly practices. - **Home Decor:** The home decor industry can tap into the trend of using floral decor as art to offer customers unique and visually appealing options for decorating their living spaces. ## Related on Trend Hunter - [Vibrant Preserved Rose Bouquets](https://www.trendhunter.com/trends/preserved-roses.md) - [Low-Maintenance Flower Gifts](https://www.trendhunter.com/trends/luz-flora.md) - [Modernized Rose Delivery Services](https://www.trendhunter.com/trends/rose-rush.md) - [Preserved Flower Keepsakes](https://www.trendhunter.com/trends/flower-preservation.md) - [Halloween-Themed Flower Bouquets](https://www.trendhunter.com/trends/bouqs-spooky-collection.md) - [Stunning Dried Flower Arrangements](https://www.trendhunter.com/trends/east-olivia.md) - [Modern Gifting Services](https://www.trendhunter.com/trends/flower-delivery-and-gift-gifting.md) - [DTC Floral Delivery Services](https://www.trendhunter.com/trends/fresh-sends.md) - [Conceptual Fresh Flower Refrigerators](https://www.trendhunter.com/trends/flora.md)