# Grass-Fed Steak Menu Expansions Lemonade is Adding Rosemary Garlic Steak as a Protein Option By Riley von Niessen | Published 2020-12-03 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/rosemary-garlic-steak References: [restaurantnews](http://www.restaurantnews.com/lemonade-introduces-grass-fed-steak-on-new-winter-menu-112420/) Lemonade, a cafeteria-style restaurant that's based in California, announced that it would be updating its menu for the winter, bringing customers its new [Rosemary Garlic Steak](https://www.trendhunter.com/trends/steakcation-menu), which they can choose to add as a protein option to their bowl, salad, or sandwich. Nate Weir, the restaurant's VP of Culinary, spoke to the revived menu, stating "100 percent grass-fed steak is an exciting addition to the line up of flavor-forward, [sustainable protein choices](https://www.trendhunter.com/trends/mediterranean-steak-bowl) our guests enjoy at Lemonade" and "By preparing the steak sous-vide, we’re able to offer an amazingly tender steak that’s consistently delicious, pairing perfectly with an herbaceous, brightly spicy red pepper chimichurri.” As a part of its new menu, Lemonade shared that it would also add a Yellow Curry Meatball bowl and update its popular [Purple Kale & Seasonal Fruit salad](https://www.trendhunter.com/trends/saladworks-new-menu) with fresh in-season ingredients. Image Credit: Lemonade ## Trend Insights (Trend Hunter) - Score: 0.5/10 - Popularity: 2% | Activity: 5% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Grass-fed Steak:** Lemonade's addition of 100 percent grass-fed steak as a protein option showcases the trend towards healthier and more sustainable meat choices. - **Cafeteria-style Restaurants:** Lemonade's cafeteria-style dining concept is part of the growing trend of fast-casual dining experiences that offer quality food with customizable options. - **Fresh and Seasonal Ingredients:** Lemonade's commitment to using fresh in-season ingredients in their menu items highlights the trend towards locally sourced and seasonal food offerings. ### Industries Being Reshaped - **Food and Beverage:** The new menu additions at Lemonade indicate opportunities for innovative and sustainable protein options and customizable dining experiences in the food and beverage industry. - **Restaurant and Hospitality:** Lemonade's approach to cafeteria-style dining and menu updates presents disruptive innovation opportunities for the restaurant and hospitality industry. - **Agriculture and Sustainable Farming:** The emphasis on grass-fed steak and fresh, seasonal ingredients at Lemonade aligns with the trend towards sustainable farming practices, offering opportunities for innovation in the agriculture industry. ## Related on Trend Hunter - [Grilled Steak Protein Options](https://www.trendhunter.com/trends/grilled-steak-protein.md) - [Korean Cuisine-Inspired Steak Bowls](https://www.trendhunter.com/trends/steak-seoul-bowl.md) - [Seasonal High-Protein Menus](https://www.trendhunter.com/trends/leons-spring-menu.md) - [Wintery Char-Grilled Steaks](https://www.trendhunter.com/trends/chargrilled-sirloin-steak.md) - [Calorie-Minded Steak Meals](https://www.trendhunter.com/trends/balsamic-garlic-steak.md) - [Responsibly-Sourced Seasonal Menus](https://www.trendhunter.com/trends/tender-greens-summer-menu.md) - [Tenderly Cooked Meat Options](https://www.trendhunter.com/trends/chipotle-garlic-guajillo-steak.md) - [Fruit-Infused Frozen Lemonades](https://www.trendhunter.com/trends/frozen-infused-lemonade.md) - [Pre-Seasoned Plant-Based Steaks](https://www.trendhunter.com/trends/beyond-steak-flavors.md)