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# Rosé-Infused Popsicles
Tipsy Scoop and Mumm Napa Collaborated on Boozy Summer Popsicles

By Laura McQuarrie | Published 2021-07-16 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/rose-infused-popsicles
References: [popsugar](https://www.popsugar.com/food/tipsy-scoop-mumm-napa-brut-rose-popsicles-48384545) & [tipsyscoop](https://tipsyscoop.com/collections/mumm-napa-brut-rose-pop-shop/products/mumm-napa-brut-rose-popsicle-4-pack)

Tipsy Scoop and Mumm Napa sparkling wine came together to create refreshing [rosé-infused popsicles](https://www.trendhunter.com/trends/ice-cream-and-wine) for summer celebrations and everyday indulgence. Made with fresh strawberries and lemon, the fruity popsicles are elevated with the award-winning Mumm Napa Brut Rosé. The sparkling wine itself is said to have aromatic black cherries, red berries and citrus, which promises to enhance the experience of eating the adult-approved popsicles all the more.

The boozy popsicles are sold in sets of four, which are perfect for sharing, or even "decadently dunking into your wine glass of Mumm Napa Brut Rosé" to keep it chilled.

While fans of rosé have been captivated by [frosé](https://www.trendhunter.com/trends/piperheidsieck-ros-sauvage) in years past, these cooling treats offer the perfect balance of indulgence and nostalgia.

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 18% | Activity: 59% | Freshness: 10%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Boozy Popsicles:** Alcohol-infused frozen treats are a rising trend in the dessert industry, creating opportunities for innovative flavor combinations and adult indulgence.
- **Wine-infused Desserts:** The combination of wine and desserts is becoming popular, creating an opportunity for companies to create unique and indulgent treats for adults.
- **Rosé-inspired Summer Treats:** Summer-themed desserts inspired by rosé flavors and aromas are gaining popularity, creating a market for refreshing and fun alcoholic treats.

### Where This Applies

- **Alcohol:** The alcohol industry can tap into the trend of boozy popsicles, creating wine and liquor-infused frozen treats.
- **Desserts:** Dessert companies can create new and unique products by combining alcohol and sweet treats, offering an indulgent experience for adult consumers.
- **Food and Beverage Retail:** Grocery stores and specialty food shops can take advantage of the trend of wine-infused desserts, offering a variety of alcoholic treats for customers to enjoy at home.

## Related on Trend Hunter

- [Frozen Wine Desserts](https://www.trendhunter.com/trends/ros-popsicles.md)
- [Tea-Infused Rosé Ice Pops](https://www.trendhunter.com/trends/ros-ice-pop.md)
- [Boozy Ice Pops](https://www.trendhunter.com/trends/hardpops.md)
- [Rosé-Inspired Sorbets](https://www.trendhunter.com/trends/rose-sorbet.md)
- [Easy-To-Drink Champagnes](https://www.trendhunter.com/trends/veuve-clicquot-unveils.md)
- [Summery Rocket Pop Wines](https://www.trendhunter.com/trends/boom-pop-wine.md)
- [Low-Alc Canned Rosés](https://www.trendhunter.com/trends/sovi.md)
- [Frozen Whiskey Pops](https://www.trendhunter.com/trends/whiskey-pops.md)
- [Rosé-Inspired Apéritifs](https://www.trendhunter.com/trends/tres-rose.md)
