# Rose Drinking Elixirs Cilk's Rose Extract Adds Color, Flavor and Beautifying Properties to Water By Laura McQuarrie | Published 2017-04-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/rose-extract References: [byrdie](http://www.byrdie.com/cilk-rose-water-drops-review/slide3) & [cilkrosewater](https://www.cilkrosewater.com/products/rose-water-beauty-drink) While there are many artificially flavored products that can be used to enhance one's drinking water, Cilk offers a natural solution in the form of its Inner Beauty [Rose](https://www.trendhunter.com/trends/rostinted-glasses) Extract. This extract is a concentrated liquid that's derived from organic roses, and adds a gentle rose tint and flavor to drinking water. Beyond these benefits, the Inner Beauty Rose Extract also promises to support healthy digestion, anti-aging and even improve skin health from the inside out. Unlike many water-flavoring products that take the form of powders or solid tablets, this one takes the form of a liquid that enhances still, mineral or sparkling water with just five to 10 drops. Alongside the [fragrant floral taste of rose](https://www.trendhunter.com/trends/drink-a-flower), the formula also boasts notes of vanilla and hibiscus, which help to transform ordinary drinking water into a luxurious beverage. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 28% | Activity: 43% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Natural Flavored Water:** Disruptive innovation opportunity: Develop new natural flavor extracts for enhancing drinking water with health benefits from organic sources. - **Internal Beauty Enhancers:** Disruptive innovation opportunity: Create innovative products that promote inner beauty and overall well-being through ingestible ingredients. - **Luxurious Water Enhancements:** Disruptive innovation opportunity: Explore ways to elevate the experience of drinking water by adding unique flavors and fragrances. ### Sectors Adopting This - **Food and Beverage:** Disruptive innovation opportunity: Expand product offerings with natural flavor extracts to cater to health-conscious consumers. - **Beauty and Wellness:** Disruptive innovation opportunity: Develop ingestible beauty products that provide health benefits and improve skin health from within. - **Hospitality:** Disruptive innovation opportunity: Enhance the offerings in luxury hotels and restaurants with high-end water enhancements like flavored extracts to elevate the guest experience. ## Related on Trend Hunter - [Organic Rosé Alternatives](https://www.trendhunter.com/trends/rostinted-glasses.md) - [Rose Water-Based Juices](https://www.trendhunter.com/trends/the-rosey-bright-one.md) - [All-in-One Beauty Elixirs](https://www.trendhunter.com/trends/the-secret-ingredient.md) - [Soothing Tea Recipes](https://www.trendhunter.com/trends/soothing-tea-recipe.md) - [Sparkling Hibiscus Flower Water](https://www.trendhunter.com/trends/sparkling-hibiscus-flower-water.md) - [Flavor-Enhancing Hydration Solutions](https://www.trendhunter.com/trends/sweetleafs-water-drops.md) - [Glow-Boosting Functional Beverages](https://www.trendhunter.com/trends/functional-elixirs.md) - [Floral-Flavored Microdrink Cubes](https://www.trendhunter.com/trends/flair.md) - [Organic Wellness-Focused Drinks](https://www.trendhunter.com/trends/adaptogeninfused-sparkling-water.md)