# Monochromatic Makeup Rosario Ruiz's 'Colormiuse' Models Rock One Shade Apiece By Marissa Brassfield | Published 2009-06-13 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/rosario-ruiz-colormiuse References: [behance.net](http://www.behance.net/Gallery/_quotcolormiuse_quot/244557) & [rosarioruiz](http://www.rosarioruiz.com/) I'm a big fan of the [monochromatic makeup](https://www.trendhunter.com/trends/cosmetic-clinic) rocked by the models in Rosario Ruiz's 'Colormiuse.' Each model has a different color scheme that is continued throughout the look, from hair accessories to makeup and jewelry. Avant-garde sculptural hair completes the incredible effect. Check out the related articles below for more eye-popping makeup and hair features. **Implications** - The cosmetics industry has seen a drastic shift in consumer demand in the last few years, with more and more value placed on [abstract expression of the self](https://www.trendhunter.com/trends/emilio-pucci). This shift involves more [bright color](https://www.trendhunter.com/trends/color-elfnalysis), more geometric shapes and hair dyes that boast extremely bold shades. Ultimately, today's consumer values individuality more than any generation before them. ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 92% | Activity: 94% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Abstract Expression:** Opportunity to create innovative makeup and hair products that allow consumers to express their individuality through bold colors and geometric shapes. - **Bold Hair Dyes:** Opportunity to develop and market highly pigmented hair dyes in extremely bold shades that cater to the growing demand for unique self-expression. - **Individuality Valuation:** Opportunity to create personalized cosmetics and hair accessories that empower consumers to showcase their individuality and stand out from the crowd. ### Who This Affects Most - **Cosmetics:** Expanding market for cosmetics brands to create new product lines that cater to the demand for abstract expression and individuality. - **Hair Care:** Potential for hair care brands to develop innovative and highly pigmented hair dyes that allow customers to experiment with bold, vibrant colors. - **Jewelry:** Opportunity for jewelry makers to design and offer accessories that complement the monochromatic makeup trend to enhance the overall aesthetic. ## Related on Trend Hunter - [Playful Cosmetic Collections](https://www.trendhunter.com/trends/clinique-x-crayola.md) - [Sculptural Beauty Palettes](https://www.trendhunter.com/trends/contour-and-highlight-palettes.md) - [Unconventionally Colored Mascaras](https://www.trendhunter.com/trends/colored-mascara.md) - [Vibrant Upscale Makeup Collections](https://www.trendhunter.com/trends/chanels-spring-2025.md) - [Grungy Movie-Inspired Cosmetics](https://www.trendhunter.com/trends/half-magic-beauty.md) - [Collaborative Vibrant Makeup Collections](https://www.trendhunter.com/trends/emilio-pucci.md) - [Effortless Minimalist Makeup Products](https://www.trendhunter.com/trends/blush-lip-color.md) - [Limited-Edition Spooky Makeup Collections](https://www.trendhunter.com/trends/annabelle-cosmetics.md) - [Blue-Tonal Makeup Products](https://www.trendhunter.com/trends/kulfi.md)