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# Kid-Safe Messengers
Roo Kids is a Secure Chat App for Children

By Laura McQuarrie | Published 2015-04-23 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/roo-kids
References: [prunderground](http://www.prunderground.com/instant-messaging-app-roo-kids-helps-parents-envelop-their-preteens-in-a-safe-cocoon/0056898/) & [itunes.apple](https://itunes.apple.com/in/app/roo-kids/id853763668?mt=8)

Roo Kids is a messaging app specifically designed to address two major issues that parents have: safety concerns about their children taking to strangers online and the fact that mobile use can be so distracting, it has a negative impact on a child's health and education.

To address these concerns, Roo Kids was developed as a solution that's being called a "[WhatsApp](https://www.trendhunter.com/trends/chat-lock) for Kids." With this app, preteens are able to communicate with friends via [drawings, text messages and emojis](https://www.trendhunter.com/trends/kids-coloring-drawing-book-app). Parents have full access to the contact list and whenever a new contact is added, they will get a notification to keep them in the loop. When a child reports another user for abuse, parents are also notified so that additional action can be taken if necessary to reduce [online bullying](https://www.trendhunter.com/trends/ageprediction-parental-control). Adults will also appreciate that the app has no advertising content and that they are able to set a curfew to limit app use.

## Trend Insights (Trend Hunter)

- Score: 0.6/10
- Popularity: 3% | Activity: 6% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What Makes This Trend Stand Out

- **Safe and Secure Messaging Apps for Children:** Developing messaging apps that prioritize child safety and security while still providing a fun and interactive experience.
- **Parental Control and Monitoring Features:** Enhancing messaging apps with advanced features that allow parents to have full control over their child's contacts and activities to ensure their safety and well-being.
- **Reducing Online Bullying and Abuse:** Creating measures within messaging apps to combat online bullying and abuse by enabling easy reporting and taking immediate action against offending users.

### Sectors Adopting This

- **Messaging Apps:** Opportunities for messaging app developers to cater to the needs of children and parents with safe and secure communication platforms.
- **Child Safety Technology:** The development of innovative technologies focused on enhancing child safety online, including parental control features and reporting systems.
- **Digital Education:** Integration of messaging apps with educational platforms to create a healthy balance between communication and learning for children.

## Related on Trend Hunter

- [Child-Safe Social Media Apps](https://www.trendhunter.com/trends/childsafe-social-media-app.md)
- [Mental Health Messaging Apps](https://www.trendhunter.com/trends/koala-messenger.md)
- [Kid-Safe Music Apps](https://www.trendhunter.com/trends/kidsafe-music.md)
- [Family Safety Apps](https://www.trendhunter.com/trends/family-safety-app.md)
- [Kid-Friendly Smartphones](https://www.trendhunter.com/trends/amigo-jr-phone.md)
- [Child-Targeted Starter Smartphone Apps](https://www.trendhunter.com/trends/screenable-app.md)
- [Kid-Inspired Safety Gadgets](https://www.trendhunter.com/trends/smartwatch-phone-for-kids.md)
- [Kids Safety Gadgets](https://www.trendhunter.com/trends/plus-3-and-slim-5.md)
- [Kid-Safe AI Smartwatches](https://www.trendhunter.com/trends/pinwheel-watch.md)