# Colorful Vegan-Friendly Footwear ROMBAUT's Spring 2019 Campaign Imitates a Retro Infomercial By Amy Duong | Published 2019-01-18 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/rombaut References: [highsnobiety](https://www.highsnobiety.com/p/rombaut-spring-2019-release-date-price/) & [shop.rombaut](https://shop.rombaut.com/) Vegan footwear brand [ROMBAUT](https://www.trendhunter.com/trends/rombaut-1) introduces its Spring 2019 collection through a quirky campaign video that is shot to imitate the aesthetics of an old-school infomercial. The humorous video stars American model and actress Paz de la Huerta and it boasts an 80s style. Boris Camaca directs the video and it features a series of varying ROMBAUT customers including an animal activist, an investment banker, and a real estate professional -- all raving about the [vegan footwear label](https://www.trendhunter.com/trends/athletic-bouldering-shoe). The new seasonal collection is comprised of a variety of different footwear designs. This includes a [shoe-sandal hybrid model](https://www.trendhunter.com/trends/sandal-designs), sneakers, boots, and a notable hybrid design that blends a cowboy boot with a sandal. The ROMBAUT Spring 2019 collection is now available to shop online. ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 5% | Activity: 19% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Why This Trend Is Growing - **Eco-friendly Footwear:** Footwear brands can take inspiration from ROMBAUT's vegan-friendly and sustainable approach in their own shoe designs. - **Humorous Marketing:** Brands can incorporate humor in their marketing campaigns for a unique approach in promoting their products. - **Hybrid Shoe Designs:** Shoe designers can play with the concept of hybrids, blending different types of shoes together to create something new and fresh. ### Industries Being Reshaped - **Fashion:** Fashion brands can adopt eco-friendly and humorous marketing strategies to differentiate their products in the market. - **Footwear:** The footwear industry can explore producing more eco-friendly and animal-friendly shoe options to cater to consumers with a socially-conscious mindset. - **Marketing and Advertising:** Creative agencies can take a cue from ROMBAUT's humorous infomercial-inspired video in promoting products in a unique way. ## Related on Trend Hunter - [Animated Footwear Campaigns](https://www.trendhunter.com/trends/free-your-feet.md) - [Comfort-Focused Footwear Ads](https://www.trendhunter.com/trends/aldo-spring-2024-campaign.md) - [Distinct Performance Sneaker Models](https://www.trendhunter.com/trends/rombaut-1.md) - [Bohemian Accessory Collections](https://www.trendhunter.com/trends/call-it-spring-raffia-and-cork.md) - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md) - [Textured Floral Design Footwear](https://www.trendhunter.com/trends/oasis-society.md) - [Expansive Creative Footwear Series](https://www.trendhunter.com/trends/roku-shoe-line.md) - [Sleek Monochromatic Footwear Designs](https://www.trendhunter.com/trends/caramba.md) - [Vegan Fashionable Boundering Shoes](https://www.trendhunter.com/trends/athletic-bouldering-shoe.md)