# Underground Empires The Roman Abramovich Home Extends Three Stories Under Earth By Amanda Chang | Published 2010-12-28 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/roman-abramovich References: [bornrich.org](http://www.bornrich.org/entry/abramovichs-150-million-london-home-extends-three-storeys-underground/) & [dailymail](http://www.dailymail.co.uk/news/article-1341709/Roman-Abramovichs-London-home-Inside-150million-palace-Harrods--extends-storeys-underground.html) If you think you've seen it all when it comes to luxury living, wait until you see what Russian oligarch [Roman Abramovich](https://www.trendhunter.com/trends/Newcastle-University) has up his sleeves. You've heard of high-rise buildings, but what about high-rise buildings beneath the surface? Located in Lowndes Square in London, England, Roman Abramovich has built a home that extends three stories underground. Having bought all nine flats of the prime London block, this new eight-bedroom home has been spread across all nine flats. Featuring a cinema/entertainment room and an [indoor pool and spa](https://www.trendhunter.com/trends/malvern-pool-house), this Roman Abramovich home is surely one for individuals yearning for a "unique" living experience. ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 89% | Activity: 91% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home) ## Key Themes ### Key Themes Behind This Trend - **Underground Luxury Living:** Opportunity for developers and architects to explore innovative designs and technologies for building high-rise homes beneath the surface. - **Subterranean Architecture:** Potential for architects and designers to create underground spaces that maximize living comfort and functionality. - **Exclusive Underground Real Estate:** Emerging market for affluent individuals seeking unparalleled luxury living experiences beneath the ground. ### Where This Applies - **Real Estate:** Disruptive innovation opportunities for real estate developers to create unique subterranean properties catering to high-end clientele. - **Architecture and Design:** Potential for architects and designers to specialize in underground home designs, utilizing innovative materials and technologies. - **Entertainment and Hospitality:** Opportunity to develop underground entertainment venues and luxurious underground hotels, tapping into the trend of underground living experiences. ## Related on Trend Hunter - [Excavated Underground Living Space](https://www.trendhunter.com/trends/hideaway-house.md) - [Dramatic Doomsday Bunker Images](https://www.trendhunter.com/trends/alastair-philip-wiper.md) - [Partially Buried Tranquil Retreats](https://www.trendhunter.com/trends/house-under-the-ground.md) - [Hidden Resort Homes](https://www.trendhunter.com/trends/stealth-1.md) - [Football Club Residential Skyscrapers](https://www.trendhunter.com/trends/chelsea-football-club.md) - [Ultra Luxury Hotel Expansions](https://www.trendhunter.com/trends/rocco-forte-house.md) - [Staggered Floor Modern Residences](https://www.trendhunter.com/trends/house-of-seven-floors.md) - [Industrial Spacious Beach Houses](https://www.trendhunter.com/trends/oxford-triangle-home.md) - [Subterranean Social Spaces](https://www.trendhunter.com/trends/william-vale-hotel.md)