# Donation-Generating Galoshes Roma Boots Operates on a One-For-One Business Model By Rebecca Byers | Published 2012-06-29 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/roma-boots References: [shopwithmeaning.org](http://shopwithmeaning.org/2011/11/roma-boots-winter-rain-boots-collection/) & [romaprovisions](http://www.romaprovisions.com/) Roma Boots is a Dallas-based social business selling multi-purpose footwear on a one-for-one business model. For every pair of Roma Boots sold in North America, a pair is donated to someone who desperately needs it elsewhere in the world. Offering a line of adults and children's [rubber rain boots](https://www.trendhunter.com/trends/dr-martens-1460-rain-boots) as well as flip flops, Roma Boots offers a stylish and altruistic alternative to a regular pair of rain boots while helping to provide safe footwear to a child in need in the tradition of Tom's Shoes. In providing safe, durable and practical footwear, the company allows its conscious consumer to invest in the prosperity of a child and encourages them to break free from the cycle of poverty. **Contact Information** Roma Boots [website](http://www.romaprovisions.com/) Roma Boots on [Facebook](http://www.facebook.com/romaboots) Roma Boots on [Twitter](http://twitter.com/roma_boots) Roma Boots on [YouTube](http://www.youtube.com/user/RomaBoots) ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 64% | Activity: 47% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness) ## Key Themes ### Key Themes Behind This Trend - **One-for-one Business Model:** Opportunity to leverage the one-for-one business model in other industries to create social impact and drive consumer engagement. - **Conscious Consumerism:** Potential for businesses to tap into the conscious consumer market and offer products that align with their values and beliefs. - **Altruistic Fashion:** Room for innovation in the fashion industry by creating stylish products that also contribute to a social cause. ### Where This Applies - **Footwear:** Potential for footwear brands to adopt the one-for-one business model and make a difference in underprivileged communities. - **Apparel:** Opportunity for apparel companies to incorporate conscious consumerism into their brand identity and attract socially-conscious customers. - **Social Impact:** Room for businesses in various industries to prioritize social impact and incorporate it into their core business strategies. ## Related on Trend Hunter - [Brand-Led Endangered Animal Programs](https://www.trendhunter.com/trends/endangered-animal-program.md) - [Branded Warm Clothing Donations](https://www.trendhunter.com/trends/heart-of-lifewear.md) - [Family-Centric Footwear Campaigns](https://www.trendhunter.com/trends/joyful-chaos-family.md) - [Philanthropic Kid Fashion Brands](https://www.trendhunter.com/trends/black-week-2024.md) - [Sustainably Handcrafted Bag Initiatives](https://www.trendhunter.com/trends/the-tote-of-hope.md) - [Mission-Driven Hiking Footwear](https://www.trendhunter.com/trends/moab-speed-2.md) - [Branded Rain-Themed Installations](https://www.trendhunter.com/trends/rain-experience.md) - [Social Good Kids Jackets](https://www.trendhunter.com/trends/rudsak-supports-breakfast-club-of-canad.md) - [All-Terrain Versatile Boots](https://www.trendhunter.com/trends/coddi1.md)