# Blotting Rolling Papers Milk Makeup's 'Roll + Blot' Papers are Made from Hemp Fibers By Laura McQuarrie | Published 2016-09-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/rolling-paper References: [milkmakeup](https://milkmakeup.com/products/roll-blot/) As its name suggests, Milk Makeup's 'Roll + Blot' is a [hybrid beauty product](https://www.trendhunter.com/trends/getset-blur-set-matte) that can be used as blotting sheets for removing shine from the face or rolling papers for smoking. A Roll + Blot pack includes 100 sheets, all of which are made from a base of [unbleached hemp fibers](https://www.trendhunter.com/trends/mewalii). Milk Makeup describes that the sheets are gentle enough to remove excess oil from the face without "disturbing makeup." The unique products are packaged in two colorways, including a plain gray and a leaf pattern. As legalization of the drug is being slowly implemented in some places across the world, [cannabis culture](https://www.trendhunter.com/trends/sagely-naturals-products) is seeping into a range of unexpected industries, including beauty and personal care. In the process, marijuana is undergoing a transformation from taboo to normalized—and in some cases, elite. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 85% | Activity: 7% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Cannabis Culture:** The transformation of marijuana from taboo to normalized is opening up opportunities in unexpected industries, such as beauty and personal care. - **Hybrid Beauty Products:** The creation of products that serve multiple purposes, like Milk Makeup's 'Roll + Blot', presents disruptive innovation opportunities in the beauty industry. - **Sustainable Materials:** The use of unbleached hemp fibers in products like blotting papers signifies a growing trend towards sustainability in the beauty and personal care industry. ### Sectors Adopting This - **Beauty and Personal Care:** The cannabis culture's influence on beauty and personal care products, such as Milk Makeup's 'Roll + Blot', offers opportunities for disruptive innovation. - **Packaging:** The unique packaging designs of products like 'Roll + Blot' open up avenues for disruptive innovation in the packaging industry. - **Legal Cannabis:** As cannabis legalization spreads, new industries, such as beauty and personal care, emerge, presenting opportunities for disruptive innovation. ## Related on Trend Hunter - [Rose Extract-Infused Rolling Papers](https://www.trendhunter.com/trends/rose-wraps.md) - [Oil Control Roller Balls](https://www.trendhunter.com/trends/oil-control-roller.md) - [Hemp-Based Cannabis Wraps](https://www.trendhunter.com/trends/zigzag-launched.md) - [Honey Lemon-Themed Cannabis Accessories](https://www.trendhunter.com/trends/honey-lemon-line.md) - [Rice-Based Rolling Papers](https://www.trendhunter.com/trends/ocb-rolling-papers.md) - [Natural Rice-Made Papers](https://www.trendhunter.com/trends/republic-technologies-1.md) - [Anti-Inflammatory Rose Petal Cones](https://www.trendhunter.com/trends/zigzag-rose-collection.md) - [Sleek Cannabis Necessities](https://www.trendhunter.com/trends/canabis-necessities.md) - [Pain-Relieving CBD Pre-Rolls](https://www.trendhunter.com/trends/period-preroll.md)