# Motion-Activated Movie Seats D-BOX Motion Code Rattles Audiences Nationwide By Alex Covert | Published 2009-05-25 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/rollercoaster-meets-movie-theater-motion-activated-seats References: [dvice](http://dvice.com/archives/2009/05/motion-activate.php) & [businesswire](http://www.businesswire.com/portal/site/home/permalink/?ndmViewId=news_view&newsId=20090519005590&newsLang=en) In much the same way that [video game controllers](https://www.trendhunter.com/trends/haptic-gaming-cushion) shake and vibrate when you get blown up, these movie theater seats react to scenes in movies. [D-BOX](https://www.trendhunter.com/trends/razer-enki-pro-hypersense) Motion Code technology is the fancy name for [motion-activated seats](https://www.trendhunter.com/trends/tgif-t0). It allows movies to encode scenes with information that result in the viewer ‘moving’ along with the movie. With only four theaters in the U.S. equipped with D-BOX Motion Code, though, I’m not sure why a filmmaker would waste their time with it. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 18% | Activity: 83% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Inventions](https://www.trendhunter.com/inventions) ## Key Themes ### What's Driving This Trend - **Motion-activated Seats:** Opportunity for D-BOX to expand into amusement park rides and virtual reality experiences, tapping into the growing trend of immersive entertainment. - **Interactive Movie Experiences:** Disruptive innovation opportunity for movie theaters to differentiate themselves and attract younger audiences by offering interactive experiences through technologies like D-BOX Motion Code. - **Enhanced Viewing:** Opportunity for D-BOX to partner with streaming services and TV manufacturers to bring enhanced viewing experiences into homes through motion-activated technology. ### Who This Affects Most - **Movie Theaters:** Movie theaters have an opportunity to leverage motion-activated technologies to create more immersive and interactive experiences for movie-goers. - **Amusement Parks:** Amusement parks have an opportunity to enhance their rides by incorporating motion-activated seats and immersive technologies like D-BOX Motion Code to offer visitors unforgettable experiences. - **Streaming Services:** Streaming services can partner with D-BOX or similar technologies like it to bring motion-activated, immersive viewing experiences into homes, offering a unique way of watching movies and TV shows. ## Related on Trend Hunter - [Collaborative Gaming Chair Hybrids](https://www.trendhunter.com/trends/motion-1.md) - [Haptic Feedback Seat Cushions](https://www.trendhunter.com/trends/beatsgear-x.md) - [Game-Connected Desk Chairs](https://www.trendhunter.com/trends/razer-enki-pro-hypersense.md) - [Olfactory Entertainment Devices](https://www.trendhunter.com/trends/moviescent.md) - [Comfortable Theater Seat Designs](https://www.trendhunter.com/trends/comfortable-theater-seat.md) - [Virtual Reality Gameplay Chairs](https://www.trendhunter.com/trends/explorer.md) - [Haptic Gamer Chair Cushions](https://www.trendhunter.com/trends/razer-project-esther.md) - [Immersive Haptic Gaming Chairs](https://www.trendhunter.com/trends/razer-project-madison.md) - [Musician-Friendly Chairs](https://www.trendhunter.com/trends/throne-x.md)