# Colorful Spectrum Framed Watches The Rolex Sapphire Rainbow Daytona Watch Features Rainbow Jewels By Amy Duong | Published 2019-04-03 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/rolex-sapphire-rainbow-daytona References: [highsnobiety](https://www.highsnobiety.com/p/daytona-rolex-sapphire-rainbow-mad-paris/) & [brownsfashion](https://www.brownsfashion.com/shopping/rolex-sapphire-rainbow-daytona-watch-13806985) MAD Paris is a luxurious watch customizer and it recently created a limited edition of the [Rolex](https://www.trendhunter.com/trends/daydate) Sapphire Rainbow Daytona timepiece. It's special 'pièce de résistance' is completely constructed from [sapphires across the watch's bezel](https://www.trendhunter.com/trends/zenith-defy-zero-g). It is adorned in a [rainbow tonal spectrum](https://www.trendhunter.com/trends/gshock-2100-series-rainbow-watch) throughout the entire face's frame. The special iteration is available at retailer Browns in a highly limited quantity. The timepiece is predominantly black, constructed from stainless steel materials across the face, the dial, and the link strap, allowing the rainbow spectrum to boldly contrast against it. The link strap is enclosed with a folding buckle in the same black stainless steel as well. The Rolex Sapphire Rainbow Daytona watch is priced at a premium $84,000 USD. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 35% | Activity: 61% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Ultra Luxury](https://www.trendhunter.com/ultraluxury) ## Key Themes ### Key Themes Behind This Trend - **Luxury Customization:** There is an opportunity for luxury brands to offer customized versions of their products, allowing customers to personalize their purchases. - **Rainbow Timepieces:** The use of rainbow-colored jewels and materials in watches presents an opportunity for watchmakers to create unique and eye-catching designs. - **Limited Edition Collectibles:** Creating limited edition versions of luxury watches can generate excitement and exclusivity among collectors and enthusiasts. ### Where This Applies - **Luxury Watchmaking:** Luxury watchmakers can explore the use of colorful and unique materials in their designs to attract high-end customers. - **Jewelry Design:** Jewelry designers can expand their offerings by incorporating rainbow-colored gemstones and materials into their creations. - **Luxury Retail:** Luxury retailers can curate and offer limited edition collectible items to cater to the demand for exclusive products among affluent customers. ## Related on Trend Hunter - [Vibrant Sapphire-Encrusted Watches](https://www.trendhunter.com/trends/tourbillon-skeleton-rainbow.md) - [Premium Sapphire Watch Collections](https://www.trendhunter.com/trends/rm-7501.md) - [Transparent Luxury Watch Designs](https://www.trendhunter.com/trends/pegasus-sapphire.md) - [Dazzling Sapphire-Crafted Timepieces](https://www.trendhunter.com/trends/richard-mille-rm-0702.md) - [Luxurious Limited-Edition Watches](https://www.trendhunter.com/trends/daydate.md) - [Chromatic Crystalline Timepieces](https://www.trendhunter.com/trends/gshock-2100-series-rainbow-watch.md) - [Posh Platinum Timepiece Models](https://www.trendhunter.com/trends/rolex-perpetual-1908-platinum.md) - [Color-Centric Collaborative Watches](https://www.trendhunter.com/trends/defy-skyline-tourbillon-felipe-pantone.md) - [Graphic-Detailed Luxe Timepieces](https://www.trendhunter.com/trends/slawn.md)