# Pantless Diffusion Lines The Rodarte Target Collection Isn't All That Practical By Katherinev123 | Published 2009-10-16 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/rodarte-target References: [pipeline.refinery29](http://pipeline.refinery29.com/news/first_look_more_pantsless_tomf.php) & [seventeen](http://www.seventeen.com/fashion/special/style-blog/rodarte-for-target?click=main_sr) When a designer goes commercial you expect their new mass-produced apparel to be wearable, not pieces better worn for home lounging (if even that) like what the [Rodarte](https://www.trendhunter.com/trends/beetlejuice-beetlejuice1) [Target](https://www.trendhunter.com/trends/kate-spade-and-target) collection is offering. Among basic striped tops, a classic denim jacket, and chic semi-sheer cardigans were [lace tights](https://www.trendhunter.com/trends/elevated-luxury-tights) and floral panties—which would be fine if their original purpose was remembered by the Rodarte stylists. True to the underwear-as-outerwear look we’ve seen of late, the Rodarte Target line had the lace bottoms topped with a bra and the panties worn only with a shirt and vest. Refinery 29 comments, “Rodarte’s genius might have gotten lost in the commercial translation, but we’ll have to wait until December to get the last word in.” ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 83% | Activity: 37% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Underwear-as-outerwear:** Disruptive innovation opportunity: Explore the potential for incorporating lingerie-inspired designs into mainstream fashion. - **Lace Accents:** Disruptive innovation opportunity: Develop innovative ways to incorporate lace into everyday clothing items. - **Diffusion Lines:** Disruptive innovation opportunity: Create diffusion lines that balance affordability and wearability for the mass market. ### Where This Applies - **Fashion:** Disruptive innovation opportunity: Reimagine traditional fashion norms and push boundaries with unconventional designs. - **Retail:** Disruptive innovation opportunity: Explore collaborations between high-end designers and mainstream retailers to create unique and accessible collections. - **Textiles:** Disruptive innovation opportunity: Experiment with different materials and techniques to create clothing that blurs the line between lingerie and everyday wear. ## Related on Trend Hunter - [Whimsical Patterned Diverse Fashion](https://www.trendhunter.com/trends/kate-spade-and-target.md) - [Inclusive Lace Collections](https://www.trendhunter.com/trends/parade-that-lace.md) - [Collaboration Springtime Clothing Collections](https://www.trendhunter.com/trends/diane-von-furstenberg-for-target-collection.md) - [Collaborative Retailer Capsules](https://www.trendhunter.com/trends/target-collection.md) - [Ultra-Light Intimates Silhouettes](https://www.trendhunter.com/trends/feather-lace.md) - [Cheerful Spring-Ready Collaborative Fashion](https://www.trendhunter.com/trends/diane-von-furstenberg-1.md) - [Dainty Floral Loungewear](https://www.trendhunter.com/trends/floral-loungewear.md) - [Elevated Loungewear Lines](https://www.trendhunter.com/trends/uniqlo-loungewear.md) - [Luxe Comfort-Forward Loungewear](https://www.trendhunter.com/trends/bloomers-intimates.md)