# Full-Strength RTD Whiskey Cocktails Rod & Hammer's SLO Stills Launched Canned Whiskey Cocktails By Elena Rahman | Published 2021-12-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/rod-hammers-slo-stills References: [bevnet](https://www.bevnet.com/spirits/2021/rod-hammers-slo-stills-launches-new-canned-whiskey-cocktails/) & [slostills](https://slostills.com/)  Rod & Hammer's SLO Stills is a California distiller of award-winning craft spirits. The company recently introduced a new line of [ready-to-drink canned cocktails](https://www.trendhunter.com/trends/on-the-rocks-cans). The Whiskey Canned Cocktails were unveiled at WhiskeyFest in San Francisco, expanding on the brand's existing lineup of spirits. Rod & Hammer's SLO Stills Canned Whiskey Cocktails boasts 11% ABV. They are [full-strength beverages](https://www.trendhunter.com/trends/fullstrength-cocktails) that require no mixing or additional ingredients, made with natural ingredients. The cocktails are [handcrafted and canned](https://www.trendhunter.com/trends/canned-coppa-cocktails) at the company's distillery. For the best flavor, serving the cocktail chilled or poured over ice is recommended. In Addition, the whiskey cocktails are made with Rod & Hammer's whiskey made with purified ocean water, creating a unique variation on traditional cocktails. Image Credit: Rod & Hammer's SLO Stills ## Trend Insights (Trend Hunter) - Score: 1.6/10 - Popularity: 18% | Activity: 20% | Freshness: 11% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **RTD Whiskey Cocktails:** The rise in popularity of ready-to-drink (RTD) cocktails has created an opportunity for distilleries to expand their product lines with canned or bottled mixed cocktails, especially with a focus on whiskey-based drinks. - **Canned Cocktails:** The canned cocktails trend has taken off in recent years, giving distilleries and beverage companies a new way to offer innovative and convenient alcohol products. - **Craft Spirits:** The demand for unique and high-quality craft spirits has created a market for distilleries to introduce new products, such as canned cocktails, that highlight their expertise and quality ingredients. ### Industries Being Reshaped - **Distillery:** Distilleries have the opportunity to expand their product lines by offering canned or bottled mixed cocktails, especially with a focus on whiskey-based drinks, tapping into the trend of RTD cocktails. - **Beverage Manufacturing:** Beverage companies can create and market innovative canned cocktail products, catering to the growing consumer demand for convenience and quality ingredients in their alcohol products. - **Alcohol Retail:** Alcohol retail stores can capitalize on the canned cocktails trend by offering a variety of options for customers seeking the convenience of ready-to-drink beverages, while also catering to the trend towards high-quality and unique craft spirits. ## Related on Trend Hunter - [Refreshing Whiskey Canned Cocktails](https://www.trendhunter.com/trends/beach-whiskey-canned-cocktail.md) - [Artisanal High-ABV Cocktails](https://www.trendhunter.com/trends/canned-craft-cocktails.md) - [Ready-to-Drink Whiskey Cocktails](https://www.trendhunter.com/trends/suntory-world-whisky-ao-highball.md) - [Bar-Quality Canned Cocktails](https://www.trendhunter.com/trends/barquality-canned-cocktails.md) - [Crafty Canned Cocktails](https://www.trendhunter.com/trends/crafty-canned-cocktail.md) - [Bar-Quality Canned Cocktails](https://www.trendhunter.com/trends/rtd-cocktails.md) - [Expertly Mixed Spirit Cocktails](https://www.trendhunter.com/trends/horse-neck-kentucky-bourbon.md) - [Bar-Quality Canned Cocktails](https://www.trendhunter.com/trends/wonderland-cocktails.md) - [Beachside Whiskey Cocktails](https://www.trendhunter.com/trends/beach-whiskey-canned-cocktails.md)