# Saturated Hand-Drawn Apparel The Rockwell By Parra 2012 Fall/Winter Releases Funky Creations By Katie Pagnotta | Published 2012-12-10 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/rockwell-by-parra-2012 References: [hypebeast](http://hypebeast.com/2012/12/rockwell-by-parra-2012-fall-winter-new-releases) & [rockwellbyparra](http://www.rockwellbyparra.com/) The Rockwell by Parra 2012 Fall/Winter collection offers new editions of a wider scope of merchandise with [funky characters, vibrant colors](https://www.trendhunter.com/trends/kenny-scharf-and-axel) and tons of fun. The collection is centered around the Dutch artist's [vivid pop art style](https://www.trendhunter.com/trends/vitesse) and his humor. A signature illustration in this series is a blue bird who appears on [t-shirts, hats and sweatshirts](https://www.trendhunter.com/trends/wasted-youth-x-tappei) in a variety of predicaments. As well, other characters like personified fruits and half human/half animal characters carry on throughout the line-up. Fun pieces include the white tees with framed comic-like pictures. For instance, one version is a t-shirt with a pair of legs under water with the saying "the one that got away." The apparel and accessories are relaxed and meant to be taken with a grain of salt. The Rockwell by Parra 2012 collection is bright, wacky and above all creative. ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 10% | Activity: 17% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Pop Art Fashion:** Opportunity to incorporate unique and playful design elements on clothing and accessories. - **Hand-drawn Graphics:** Opportunity to create a one-of-a-kind, artisanal feel in apparel design. - **Comic-style Prints:** Opportunity to tap into the growing trend of graphic and novel-style fashion. ### Who This Affects Most - **Fashion Apparel:** Brands can differentiate themselves by incorporating fun, unique design elements in their products. - **Accessories:** Opportunity to create playful and eye-catching accessories like hats, bags, or jewelry. - **Graphic Design:** Customizable graphic design services can tap into the market demand for unique and creative graphics for apparel and other products. ## Related on Trend Hunter - [Multi-Color Skater Sneakers](https://www.trendhunter.com/trends/parra-and-otw.md) - [Wintery Cartoon Apparel Capsules](https://www.trendhunter.com/trends/market-x-peanuts.md) - [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md) - [Rugged Winter-Ready Apparel](https://www.trendhunter.com/trends/winter-collection-2.md) - [Artist-Forward Fashion Partnerships](https://www.trendhunter.com/trends/randy-perez.md) - [Nature-Inspired Streetwear Capsules](https://www.trendhunter.com/trends/the-fruit-stand-1.md) - [Seasonal Streetwear Collections](https://www.trendhunter.com/trends/pyra-scenic-route.md) - [Lifestyle Kids Streetwear](https://www.trendhunter.com/trends/patta-aw25-kids.md) - [Playful Cartoon Apparel](https://www.trendhunter.com/trends/kenny-scharf-and-axel.md)