# Rocker Chic Matte Nail Polish KO Flatte by Knock Out Cosmetics For Girlie Goth Nails By Elsa Blaine | Published 2009-02-12 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/rocker-chic-matte-nail-polish-knock-out-cosmetics-ko-flatte References: [missomnimedia](http://www.missomnimedia.com/2009/01/tko-with-ko-knock-outs-flatte-nail-polish/) & [koknockout](http://koknockout.com/) KO Flatte nail polish by [Knock Out Cosmetics](https://www.trendhunter.com/trends/sandy-scrub-wash) is the edgy antithesis of the product itself. Polish by definition means glossy or shiny, but this nail coat is as [matte](https://www.trendhunter.com/trends/matte-lip-plumper) as high temperature exhaust paint. The resulting finish is a vampy, chip-resistant [goth-rock look](https://www.trendhunter.com/trends/essie-punk-at-heart-collection). Created by makeup artist Mike Potter, Knock Out Cosmetics offers the chic flat polish in three shades; black, powder (white) and calamine (pale pink). It is cruelty free and available for about $22 a bottle on the KO website. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 75% | Activity: 48% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Matte Nail Polish:** The trend of matte nail polish offers an opportunity for nail salons and beauty brands to create edgy and unique nail designs. - **Girlie Goth Nails:** The trend of girlie goth nails opens up possibilities for fashion brands and accessories companies to create products that cater to the alternative style. - **Cruelty-free Cosmetics:** The trend of cruelty-free cosmetics presents a disruptive innovation opportunity for beauty brands to cater to the increasing demand for ethical and sustainable products. ### Where This Applies - **Nail Salons:** Nail salons can capitalize on the trend of matte nail polish by offering a wide range of matte colors and designs to cater to customers' individual style preferences. - **Beauty Brands:** Beauty brands can tap into the trend of girlie goth nails by creating nail polish collections that combine girly and edgy aesthetics, appealing to a diverse range of customers. - **Fashion Accessories:** Fashion accessory companies can seize the opportunity presented by the trend of girlie goth nails by designing accessories that complement and accentuate this alternative style. ## Related on Trend Hunter - [Chromatic Cowgirl-Inspired Nail Products](https://www.trendhunter.com/trends/wild-west-chrome-collection.md) - [Blurring Nail Treatments](https://www.trendhunter.com/trends/nail-retouch.md) - [Sleek Nail Polish Pens](https://www.trendhunter.com/trends/nail-pen.md) - [Four-In-One Nail Polishes](https://www.trendhunter.com/trends/fourinone-nail-polis.md) - [Sunlight-Reactive Nail Polishes](https://www.trendhunter.com/trends/forever-wear-chill-paint.md) - [Decadent Superfood Nail Polishes](https://www.trendhunter.com/trends/le-sweet-nail-polish.md) - [Spooky Nail Polish Sets](https://www.trendhunter.com/trends/scream-on-halloween.md) - [Emotive Nail Polishes](https://www.trendhunter.com/trends/beetles-gel-polish-emotional-spectrum.md) - [Hyper-Sensorial Matte Lipsticks](https://www.trendhunter.com/trends/spike-valentino-buttery-matte-lip-color.md)