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# Honey-Infused Rye Beverages
Slow & Low's Rock and Rye Cocktail is Conveniently Canned

By Jana Pijak | Published 2019-10-07 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/rock-and-rye
References: [drinkslowandlow](https://drinkslowandlow.com/slow-and-low) & [instagram](https://www.instagram.com/drinkslowandlow/)

Slow & Low's Rock and Rye beverage is created in the heart of Kensington, Philadelphia and is union-made. The drink is inspired by a vintage recipe of the same name that was once described as America’s original bottled cocktail. The bottled cocktail is available in two sizes -- a 750 ml bottle option and a conveniently canned 100 ml size.

Ideal for on-the-go enjoyment, Slow & Low Rock and Rye can is made from a blend of [straight rye whiskey](https://www.trendhunter.com/trends/suntory-world-whisky-ao-highball) and 100% raw honey that is locally sourced in Philadelphia. Additional ingredients include air-dried navel oranges that are imported from Florida along with rock candy and angostura-style cocktail bitters.

This [canned, premium cocktail](https://www.trendhunter.com/trends/hard-rock-cocktails) is both accessible and artisan. The beverage blends the best of both worlds to appeal to consumers seeking [pre-made, high-quality cocktails](https://www.trendhunter.com/trends/this-is-skinny) that won't break the bank.

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 11% | Activity: 52% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Why This Trend Is Growing

- **Conveniently Canned Cocktails:** High-quality cocktails in convenient, canned form appeal to on-the-go consumers.
- **Honey-infused Beverages:** Raw honey added to premium beverages offers a unique flavor experience and potential health benefits.
- **Vintage Cocktail Resurgence:** Recreating classic cocktail recipes in modern form is a trend that appeals to consumers looking for both authenticity and convenience.

### Industries Being Reshaped

- **Alcohol Manufacturing:** Utilizing locally-sourced, premium ingredients to create ready-to-drink cocktails can differentiate a brand in the crowded alcohol industry.
- **Packaging:** Creating innovative and appealing packaging for convenient, canned cocktails can enhance consumer appeal and increase sales.
- **Honey Production:** Partnering with premium beverage brands to supply locally-sourced raw honey can be a profitable opportunity for honey producers.

## Related on Trend Hunter

- [Ultra-Flavorful Ready-To-Drink Cocktail Ranges](https://www.trendhunter.com/trends/slow-low1.md)
- [Full-Strength RTD Whiskey Cocktails](https://www.trendhunter.com/trends/rod-hammers-slo-stills.md)
- [Canned Exclusive Manhattans](https://www.trendhunter.com/trends/on-the-rocks-premium-cocktails.md)
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- [Ready-to-Pour Whiskey Sours](https://www.trendhunter.com/trends/spiced-pear-whiskey-sour.md)
- [Citrusy Cocktail-Inspired Libations](https://www.trendhunter.com/trends/craft-canned-cocktail.md)
- [RTD Whiskey Sours](https://www.trendhunter.com/trends/rtd-whiskey-sour.md)
- [Fiery Canned Rum Cocktails](https://www.trendhunter.com/trends/sly-dog-rum-spiced-n-stormy.md)
