# Conservation-Focused Water Purifiers The rOcean 'One' and 'ZerO' Help Eliminate Plastic Waste By Michael Hemsworth | Published 2018-02-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/rocean-one References: [indiegogo](https://www.indiegogo.com/projects/rocean-world-s-first-personalized-water-ecosystem) & [rocean](https://rocean.com/) Bottled water and other beverages have become immensely popular as consumers seek out premium ways to stay hydrated which has increased the amount of plastic waste in our world, so the rOcean 'One' and 'ZerO' are here to help eliminate this from occurring. The water purifiers are designed to help eliminate the need for traditional bottled water and beverages, and will remove a number of contaminants from your drinking water before you access it. The 'One' will also work to carbonate your water, while the 'ZerO' doesn't have this functionality to save space on the counter. The rOcean 'One' and 'ZerO' water purifiers offer connectivity to [Amazon](https://www.trendhunter.com/trends/flat-water-bottles) Alexa and [Google](https://www.trendhunter.com/trends/deepminds-sl2t) [Home](https://www.trendhunter.com/trends/the-adidas-originals-x-bape) for enhanced control, and come as a truly eco-friendly way to prepare your own favorite drinks from home. ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 67% | Activity: 88% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Eliminating Plastic Waste:** The rOcean 'One' and 'ZerO' water purifiers help reduce plastic waste by eliminating the need for traditional bottled water and beverages. - **Contaminant Removal:** The rOcean 'One' and 'ZerO' water purifiers remove a number of contaminants from drinking water, providing a healthier and safer option. - **Connected Home Solution:** The rOcean 'One' and 'ZerO' water purifiers offer connectivity to Amazon Alexa and Google Home, enabling enhanced control and convenience for users. ### Where This Applies - **Water Purification:** The water purifier industry can explore opportunities to create environmentally-friendly and innovatively designed products like rOcean 'One' and 'ZerO'. - **Beverage Packaging:** The beverage packaging industry can focus on sustainable solutions to reduce plastic waste and promote the use of refillable containers. - **Smart Home Technology:** The smart home technology industry can integrate voice assistant compatibility and smart features into various home appliances, such as water purifiers, for a more connected and convenient living experience. ## Related on Trend Hunter - [Mineralizing Water-Sanitizing Carbonators](https://www.trendhunter.com/trends/carbon8-onetouch-sparkling-water-maker.md) - [Low-Cost Water Purifiers](https://www.trendhunter.com/trends/edrop-water-purifier.md) - [Water Filtration System Launches](https://www.trendhunter.com/trends/r9-countertop.md) - [Automatic Water Filter Pitchers](https://www.trendhunter.com/trends/automatic-water-filter.md) - [Swedish-Engineered Water Purifiers](https://www.trendhunter.com/trends/aarke-purifier.md) - [Bottle-Free Beverage Dispensers](https://www.trendhunter.com/trends/bon-aqua-water-bar.md) - [Eco Filtration Water Bottles](https://www.trendhunter.com/trends/philips-water.md) - [Nine-Layer Water Purifiers](https://www.trendhunter.com/trends/viomi-v8.md) - [Eco-Friendly Air-to-Water Dispensers](https://www.trendhunter.com/trends/kara-pure.md)