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# Rule-Enforcing Retail Robots
Robovie Reminds Shoppers of In-Store COVID Regulations

By Ell Smith | Published 2020-11-20 | Business
Source: Trend Hunter, https://www.trendhunter.com/trends/robovie1
References: [insideretail.asia](https://insideretail.asia/2020/11/18/video-japanese-store-employs-robot-robovie-to-enforce-mask-wearing/)

Robovie has been employed by a Japanese [grocery store](https://www.trendhunter.com/trends/cantaloupe-smart-aisle) to help enforce COVID-19 regulations. With hundreds of shoppers passing through its doors each day, it's nearly impossible for workers to preform their duties while ensuring the safety and compliance of each individual in a store. Robovie has been introduced as a solution to this, as it [rolls through the store](https://www.trendhunter.com/trends/namuhx-a1) using technology to ensure shoppers are aware and abiding by the rules.

Using 3D laser beam technology, Robovie is able to detect if a shopper is [wearing a mask](https://www.trendhunter.com/trends/predictive-safety-engine), and if they're failing to stand six feet away from others. Once a broken rule is detected, Robovie has the ability to gently remind the consumer to wear a mask, or take a few steps back.

Image Credit: Reuters

## Trend Insights (Trend Hunter)

- Score: 5.6/10
- Popularity: 71% | Activity: 87% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail)

## Key Themes

### What Makes This Trend Stand Out

- **Robotic COVID Compliance:** Disruptive innovation opportunity: Develop advanced robots that can enforce COVID-19 regulations in various retail and public settings.
- **Automated Safety Monitoring:** Disruptive innovation opportunity: Create technology-driven systems that can monitor and enforce safety regulations in crowded spaces, such as stores and public venues.
- **AI-powered Customer Assistance:** Disruptive innovation opportunity: Build intelligent robots that can assist customers in navigating stores, answering questions, and providing personalized recommendations.

### Sectors Adopting This

- **Retail:** Disruptive innovation opportunity: Transform the retail industry by integrating robotic systems to enhance safety and compliance measures, improve customer experience, and optimize store operations.
- **Robotics:** Disruptive innovation opportunity: Drive advancements in robotics technology to address the growing need for automated solutions in various industries, including retail, healthcare, and manufacturing.
- **Artificial Intelligence:** Disruptive innovation opportunity: Harness the power of AI to develop intelligent systems that can interact with customers, analyze data, and automate decision-making processes across industries.

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