<!-- canonical: https://www.trendhunter.com/trends/robin-thicke -->
<!-- robots: noindex -->

# Hashtagged Pop Song Prints
Robin Thicke and CapThat Created an Artistic Pre-Order Opportunity

By Sarah St.Jules | Published 2013-07-30 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/robin-thicke
References: [complexmag](http://www.complexmag.ca/art-design/2013/07/robin-thicke-and-capthat-present-blurred-lines-canvas-prints) & [smarturl.it](http://smarturl.it/BlurredAlbum)

The single ‘Blurred Lines’ by singer Robin Thicke is one of the most popular songs of the summer, and as the highly anticipated CD release is happening, fans can pre-order an artistic package.

As a talented singer, Thicke has enjoyed small-scale success until the release of his last single, and overnight he has become the golden child of the music industry. CapThat has worked in conjunction with Thicke to produce a pre-order package that will include the album, along with a custom print from the clean version of his music video. Fans can choose what video still they want, along with what text they want on the picture. This is a truly customizable picture that can be hung anywhere, and Robin Thicke fans will love the opportunity to support their favorite singer.

## Trend Insights (Trend Hunter)

- Score: 1.4/10
- Popularity: 21% | Activity: 12% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture)

## Key Themes

### What's Driving This Trend

- **Customizable Music Merchandise:** A trend of offering fans customizable merchandise, such as artwork from music videos, provides a unique opportunity to engage and support artists.
- **Artist-branded Pre-order Packages:** Creating exclusive pre-order packages with customized artwork allows fans to feel connected to their favorite artists and receive unique, limited-edition merchandise.
- **Artistic Collaboration in Music Marketing:** Collaboration between artists and creative companies like CapThat leads to innovative marketing strategies, providing fans with one-of-a-kind artistic products.

### Who This Affects Most

- **Music Merchandise:** The music merchandise industry can capitalize on the trend of offering customizable and artistic products to enhance fan engagement and boost sales.
- **E-commerce and Online Retail:** E-commerce platforms and online retailers can tap into the demand for artist-branded pre-order packages, providing a convenient way for fans to purchase exclusive merchandise.
- **Creative Services and Arts Marketing:** Creative companies specializing in collaboration with artists, like CapThat, have the opportunity to expand their clientele by offering unique artistic products for music marketing campaigns.

## Related on Trend Hunter

- [Lyrics-Inspired OOH Campaigns](https://www.trendhunter.com/trends/lyricsinspired-ooh-campaign.md)
- [Album Merch Capsule Drops](https://www.trendhunter.com/trends/dont-tap-the-glass.md)
- [Pop Culture Candy Packaging](https://www.trendhunter.com/trends/album-art-packaging.md)
- [Album-Centric Pop-Ups](https://www.trendhunter.com/trends/bandlab-x-d4vd.md)
- [Luxe Artful Limited Vinyls](https://www.trendhunter.com/trends/to-pimp-a-butterfly.md)
- [Poster-Inspired Music Playlists](https://www.trendhunter.com/trends/lineupsupply.md)
- [Music-Themed Soda Marketing Campaigns](https://www.trendhunter.com/trends/cocacola-onpack-promotion.md)
- [Customizable Streaming Cover Art](https://www.trendhunter.com/trends/spotify-create-cover-art.md)
- [Pop Art Beer Branding](https://www.trendhunter.com/trends/budweiser-and-sir-peter-blake.md)